Interactive Advertising - Global 麻豆原创 Share and Ranking, Overall Sales and Demand Forecast 2024-2030

Publication ID:

PB509244547

Publication Date:

September 20, 2024

Pages:

109

Publisher:

MRRPB5

Countries:

Global [1]

USD 3,950.00

IT Services [2]

Computing & Electronics [3]

Description:

Interactive advertising can be defined as a form of advertising that uses a feedback information from the users for whom advertisement is made. The feedback information from the users helps the advertiser to improve their advertising techniques. Interactive advertising can be referred to as online advertising but can be implied to offline advertising as well.
The global market for Interactive Advertising was estimated to be worth US$ million in 2023 and is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during the forecast period 2024-2030.
The key trends in interactive advertising market includes reaching to mass audience in less time, invention of latest technology that are convenient for users, emergence of innovative ideas that are going to benefit users and proficient use of smartphone to generate money. The study indicates, the factors such as increase in mobile users owing to usage of multiple channels and device that boost the interactive advertising market. The efficient use of media technologies and creation of personalization media portals are one of the most significant factors fuelling interactive advertising market. According to the study, the growing social media networks and online and offline internet integration are the prime factors boosting interactive advertising market.The interactive advertising market can be segmented on the basis of type, organization size and vertical. By type the interactive advertising market consists of mobile advertising, videos, internet, social media marketing, email marketing, sponsorship, blogging, widgets, and offline activation. Social media marketing is the most cost efficient digital marketing technique. It enhances business by increasing brand awareness. It helps enterprises to get engage with broad range of audience and increase the business visibility.
Report Scope
This report aims to provide a comprehensive presentation of the global market for Interactive Advertising, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Interactive Advertising by region & country, by Type, and by Application.
The Interactive Advertising market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Interactive Advertising.
麻豆原创 Segmentation
By Company
Grey Advertising
Wieden+Kennedy
Butler
Shine
Stern & Partners
Ogilvy & Mather
BBDO
Crispin Porter + Bogusky
The Martin Agency
Deutsch
Droga5
Mullen Advertising
Segment by Type:
Online Interactive Advertising
Offline Interactive Advertising
Segment by Application
Retail and Consumer Goods
BFSI
IT & Telecommunication
Media and Entertainment
Travel
Transportation
Supply Chain and Logistics
Healthcare
Energy & Power and Utilities
By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
China Taiwan
Southeast Asia
India
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
U.A.E
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Interactive Advertising manufacturers competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Interactive Advertising in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Interactive Advertising in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.

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Table Of Contents:

1 麻豆原创 Overview
1.1 Interactive Advertising Product Introduction
1.2 Global Interactive Advertising 麻豆原创 Size Forecast
1.3 Interactive Advertising 麻豆原创 Trends & Drivers
1.3.1 Interactive Advertising Industry Trends
1.3.2 Interactive Advertising 麻豆原创 Drivers & Opportunity
1.3.3 Interactive Advertising 麻豆原创 Challenges
1.3.4 Interactive Advertising 麻豆原创 Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global Interactive Advertising Players Revenue Ranking (2023)
2.2 Global Interactive Advertising Revenue by Company (2019-2024)
2.3 Key Companies Interactive Advertising Manufacturing Base Distribution and Headquarters
2.4 Key Companies Interactive Advertising Product Offered
2.5 Key Companies Time to Begin Mass Production of Interactive Advertising
2.6 Interactive Advertising 麻豆原创 Competitive Analysis
2.6.1 Interactive Advertising 麻豆原创 Concentration Rate (2019-2024)
2.6.2 Global 5 and 10 Largest Companies by Interactive Advertising Revenue in 2023
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Interactive Advertising as of 2023)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 Online Interactive Advertising
3.1.2 Offline Interactive Advertising
3.2 Global Interactive Advertising Sales Value by Type
3.2.1 Global Interactive Advertising Sales Value by Type (2019 VS 2023 VS 2030)
3.2.2 Global Interactive Advertising Sales Value, by Type (2019-2030)
3.2.3 Global Interactive Advertising Sales Value, by Type (%) (2019-2030)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 Retail and Consumer Goods
4.1.2 BFSI
4.1.3 IT & Telecommunication
4.1.4 Media and Entertainment
4.1.5 Travel
4.1.6 Transportation
4.1.7 Supply Chain and Logistics
4.1.8 Healthcare
4.1.9 Energy & Power and Utilities
4.2 Global Interactive Advertising Sales Value by Application
4.2.1 Global Interactive Advertising Sales Value by Application (2019 VS 2023 VS 2030)
4.2.2 Global Interactive Advertising Sales Value, by Application (2019-2030)
4.2.3 Global Interactive Advertising Sales Value, by Application (%) (2019-2030)
5 Segmentation by Region
5.1 Global Interactive Advertising Sales Value by Region
5.1.1 Global Interactive Advertising Sales Value by Region: 2019 VS 2023 VS 2030
5.1.2 Global Interactive Advertising Sales Value by Region (2019-2024)
5.1.3 Global Interactive Advertising Sales Value by Region (2025-2030)
5.1.4 Global Interactive Advertising Sales Value by Region (%), (2019-2030)
5.2 North America
5.2.1 North America Interactive Advertising Sales Value, 2019-2030
5.2.2 North America Interactive Advertising Sales Value by Country (%), 2023 VS 2030
5.3 Europe
5.3.1 Europe Interactive Advertising Sales Value, 2019-2030
5.3.2 Europe Interactive Advertising Sales Value by Country (%), 2023 VS 2030
5.4 Asia Pacific
5.4.1 Asia Pacific Interactive Advertising Sales Value, 2019-2030
5.4.2 Asia Pacific Interactive Advertising Sales Value by Country (%), 2023 VS 2030
5.5 South America
5.5.1 South America Interactive Advertising Sales Value, 2019-2030
5.5.2 South America Interactive Advertising Sales Value by Country (%), 2023 VS 2030
5.6 Middle East & Africa
5.6.1 Middle East & Africa Interactive Advertising Sales Value, 2019-2030
5.6.2 Middle East & Africa Interactive Advertising Sales Value by Country (%), 2023 VS 2030
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions Interactive Advertising Sales Value Growth Trends, 2019 VS 2023 VS 2030
6.2 Key Countries/Regions Interactive Advertising Sales Value
6.3 United States
6.3.1 United States Interactive Advertising Sales Value, 2019-2030
6.3.2 United States Interactive Advertising Sales Value by Type (%), 2023 VS 2030
6.3.3 United States Interactive Advertising Sales Value by Application, 2023 VS 2030
6.4 Europe
6.4.1 Europe Interactive Advertising Sales Value, 2019-2030
6.4.2 Europe Interactive Advertising Sales Value by Type (%), 2023 VS 2030
6.4.3 Europe Interactive Advertising Sales Value by Application, 2023 VS 2030
6.5 China
6.5.1 China Interactive Advertising Sales Value, 2019-2030
6.5.2 China Interactive Advertising Sales Value by Type (%), 2023 VS 2030
6.5.3 China Interactive Advertising Sales Value by Application, 2023 VS 2030
6.6 Japan
6.6.1 Japan Interactive Advertising Sales Value, 2019-2030
6.6.2 Japan Interactive Advertising Sales Value by Type (%), 2023 VS 2030
6.6.3 Japan Interactive Advertising Sales Value by Application, 2023 VS 2030
6.7 South Korea
6.7.1 South Korea Interactive Advertising Sales Value, 2019-2030
6.7.2 South Korea Interactive Advertising Sales Value by Type (%), 2023 VS 2030
6.7.3 South Korea Interactive Advertising Sales Value by Application, 2023 VS 2030
6.8 Southeast Asia
6.8.1 Southeast Asia Interactive Advertising Sales Value, 2019-2030
6.8.2 Southeast Asia Interactive Advertising Sales Value by Type (%), 2023 VS 2030
6.8.3 Southeast Asia Interactive Advertising Sales Value by Application, 2023 VS 2030
6.9 India
6.9.1 India Interactive Advertising Sales Value, 2019-2030
6.9.2 India Interactive Advertising Sales Value by Type (%), 2023 VS 2030
6.9.3 India Interactive Advertising Sales Value by Application, 2023 VS 2030
7 Company Profiles
7.1 Grey Advertising
7.1.1 Grey Advertising Profile
7.1.2 Grey Advertising Main Business
7.1.3 Grey Advertising Interactive Advertising Products, Services and Solutions
7.1.4 Grey Advertising Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.1.5 Grey Advertising Recent Developments
7.2 Wieden+Kennedy
7.2.1 Wieden+Kennedy Profile
7.2.2 Wieden+Kennedy Main Business
7.2.3 Wieden+Kennedy Interactive Advertising Products, Services and Solutions
7.2.4 Wieden+Kennedy Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.2.5 Wieden+Kennedy Recent Developments
7.3 Butler
7.3.1 Butler Profile
7.3.2 Butler Main Business
7.3.3 Butler Interactive Advertising Products, Services and Solutions
7.3.4 Butler Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.3.5 Shine Recent Developments
7.4 Shine
7.4.1 Shine Profile
7.4.2 Shine Main Business
7.4.3 Shine Interactive Advertising Products, Services and Solutions
7.4.4 Shine Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.4.5 Shine Recent Developments
7.5 Stern & Partners
7.5.1 Stern & Partners Profile
7.5.2 Stern & Partners Main Business
7.5.3 Stern & Partners Interactive Advertising Products, Services and Solutions
7.5.4 Stern & Partners Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.5.5 Stern & Partners Recent Developments
7.6 Ogilvy & Mather
7.6.1 Ogilvy & Mather Profile
7.6.2 Ogilvy & Mather Main Business
7.6.3 Ogilvy & Mather Interactive Advertising Products, Services and Solutions
7.6.4 Ogilvy & Mather Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.6.5 Ogilvy & Mather Recent Developments
7.7 BBDO
7.7.1 BBDO Profile
7.7.2 BBDO Main Business
7.7.3 BBDO Interactive Advertising Products, Services and Solutions
7.7.4 BBDO Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.7.5 BBDO Recent Developments
7.8 Crispin Porter + Bogusky
7.8.1 Crispin Porter + Bogusky Profile
7.8.2 Crispin Porter + Bogusky Main Business
7.8.3 Crispin Porter + Bogusky Interactive Advertising Products, Services and Solutions
7.8.4 Crispin Porter + Bogusky Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.8.5 Crispin Porter + Bogusky Recent Developments
7.9 The Martin Agency
7.9.1 The Martin Agency Profile
7.9.2 The Martin Agency Main Business
7.9.3 The Martin Agency Interactive Advertising Products, Services and Solutions
7.9.4 The Martin Agency Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.9.5 The Martin Agency Recent Developments
7.10 Deutsch
7.10.1 Deutsch Profile
7.10.2 Deutsch Main Business
7.10.3 Deutsch Interactive Advertising Products, Services and Solutions
7.10.4 Deutsch Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.10.5 Deutsch Recent Developments
7.11 Droga5
7.11.1 Droga5 Profile
7.11.2 Droga5 Main Business
7.11.3 Droga5 Interactive Advertising Products, Services and Solutions
7.11.4 Droga5 Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.11.5 Droga5 Recent Developments
7.12 Mullen Advertising
7.12.1 Mullen Advertising Profile
7.12.2 Mullen Advertising Main Business
7.12.3 Mullen Advertising Interactive Advertising Products, Services and Solutions
7.12.4 Mullen Advertising Interactive Advertising Revenue (US$ Million) & (2019-2024)
7.12.5 Mullen Advertising Recent Developments
8 Industry Chain Analysis
8.1 Interactive Advertising Industrial Chain
8.2 Interactive Advertising Upstream Analysis
8.2.1 Key Raw Materials
8.2.2 Raw Materials Key Suppliers
8.2.3 Manufacturing Cost Structure
8.3 Midstream Analysis
8.4 Downstream Analysis (Customers Analysis)
8.5 Sales Model and Sales Channels
8.5.1 Interactive Advertising Sales Model
8.5.2 Sales Channel
8.5.3 Interactive Advertising Distributors
9 Research Findings and Conclusion
10 Appendix
10.1 Research Methodology
10.1.1 Methodology/Research Approach
10.1.2 Data Source
10.2 Author Details
10.3 Disclaimer

Companies Mentioned:

Grey Advertising
Wieden+Kennedy
Butler
Shine
Stern & Partners
Ogilvy & Mather
BBDO
Crispin Porter + Bogusky
The Martin Agency
Deutsch
Droga5
Mullen Advertising

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