
Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons.
Âé¶¹Ô´´ Analysis and Insights: Global Online Advertisement Âé¶¹Ô´´
The global Online Advertisement market is projected to grow from US$ 151410 million in 2023 to US$ 281670 million by 2029, at a Compound Annual Growth Rate (CAGR) of 10.9% during the forecast period.
Online advertising market has emerged as a very strong marketing or promotional strategy. As mentioned, the reach is enormous, and it is now easier to reach the target audience. During the initial introductory phase, search was the only format which received very high traction, but with time, organizations moved toward more interactive advertising formats such as display ads, video, and now to mobile advertising. Mobile advertising is one of the fastest growing advertising mediums in this online advertising market and has promising future.
Report Includes
This report presents an overview of global market for Online Advertisement market size. Analyses of the global market trends, with historic market revenue data for 2018 - 2022, estimates for 2023, and projections of CAGR through 2029.
This report researches the key producers of Online Advertisement, also provides the revenue of main regions and countries. Highlights of the upcoming market potential for Online Advertisement, and key regions/countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Online Advertisement revenue, market share and industry ranking of main companies, data from 2018 to 2023. Identification of the major stakeholders in the global Online Advertisement market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by type and by application, revenue, and growth rate, from 2018 to 2029. Evaluation and forecast the market size for Online Advertisement revenue, projected growth trends, production technology, application and end-user industry.
Descriptive company profiles of the major global players, including Amazon, Inc., Aol, Inc., Baidu, Facebook, Google, IAC, Linkedin, Microsoft and Twitter, etc.
By Company
Amazon, Inc.
Aol, Inc.
Baidu
Facebook
Google
IAC
Linkedin
Microsoft
Twitter
Yahoo
Segment by Type
Search Engine Âé¶¹Ô´´ing
Display Advertising
Classified
Mobile
Digital Video
Lead Generation
Rich Media
Others
Segment by Application
Automotive
BFSI
CPG
Healthcare
Industrial
Media and Entertainment
Retail
Telecommunication and Information Technology-Enabled Services (ITES)
Transport and Tourism
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East, Africa, and Latin America
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc.), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Revenue of Online Advertisement in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. This section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Online Advertisement companies’ competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: North America by type, by application and by country, revenue for each segment.
Chapter 7: Europe by type, by application and by country, revenue for each segment.
Chapter 8: China by type and by application revenue for each segment.
Chapter 9: Asia (excluding China) by type, by application and by region, revenue for each segment.
Chapter 10: Middle East, Africa, and Latin America by type, by application and by country, revenue for each segment.
Chapter 11: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Online Advertisement revenue, gross margin, and recent development, etc.
Chapter 12: Analyst's Viewpoints/Conclusions
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Âé¶¹Ô´´ Analysis by Type
1.2.1 Global Online Advertisement Âé¶¹Ô´´ Size Growth Rate by Type, 2018 VS 2022 VS 2029
1.2.2 Search Engine Âé¶¹Ô´´ing
1.2.3 Display Advertising
1.2.4 Classified
1.2.5 Mobile
1.2.6 Digital Video
1.2.7 Lead Generation
1.2.8 Rich Media
1.2.9 Others
1.3 Âé¶¹Ô´´ by Application
1.3.1 Global Online Advertisement Âé¶¹Ô´´ Size Growth Rate by Application, 2018 VS 2022 VS 2029
1.3.2 Automotive
1.3.3 BFSI
1.3.4 CPG
1.3.5 Healthcare
1.3.6 Industrial
1.3.7 Media and Entertainment
1.3.8 Retail
1.3.9 Telecommunication and Information Technology-Enabled Services (ITES)
1.3.10 Transport and Tourism
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Online Advertisement Âé¶¹Ô´´ Perspective (2018-2029)
2.2 Global Online Advertisement Growth Trends by Region
2.2.1 Online Advertisement Âé¶¹Ô´´ Size by Region: 2018 VS 2022 VS 2029
2.2.2 Online Advertisement Historic Âé¶¹Ô´´ Size by Region (2018-2023)
2.2.3 Online Advertisement Forecasted Âé¶¹Ô´´ Size by Region (2024-2029)
2.3 Online Advertisement Âé¶¹Ô´´ Dynamics
2.3.1 Online Advertisement Industry Trends
2.3.2 Online Advertisement Âé¶¹Ô´´ Drivers
2.3.3 Online Advertisement Âé¶¹Ô´´ Challenges
2.3.4 Online Advertisement Âé¶¹Ô´´ Restraints
3 Competition Landscape by Key Players
3.1 Global Revenue Online Advertisement by Players
3.1.1 Global Online Advertisement Revenue by Players (2018-2023)
3.1.2 Global Online Advertisement Revenue Âé¶¹Ô´´ Share by Players (2018-2023)
3.2 Global Online Advertisement Âé¶¹Ô´´ Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players of Online Advertisement, Ranking by Revenue, 2021 VS 2022 VS 2023
3.4 Global Online Advertisement Âé¶¹Ô´´ Concentration Ratio
3.4.1 Global Online Advertisement Âé¶¹Ô´´ Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Online Advertisement Revenue in 2022
3.5 Global Key Players of Online Advertisement Head office and Area Served
3.6 Global Key Players of Online Advertisement, Product and Application
3.7 Global Key Players of Online Advertisement, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Online Advertisement Breakdown Data by Type
4.1 Global Online Advertisement Historic Âé¶¹Ô´´ Size by Type (2018-2023)
4.2 Global Online Advertisement Forecasted Âé¶¹Ô´´ Size by Type (2024-2029)
5 Online Advertisement Breakdown Data by Application
5.1 Global Online Advertisement Historic Âé¶¹Ô´´ Size by Application (2018-2023)
5.2 Global Online Advertisement Forecasted Âé¶¹Ô´´ Size by Application (2024-2029)
6 North America
6.1 North America Online Advertisement Âé¶¹Ô´´ Size (2018-2029)
6.2 North America Online Advertisement Âé¶¹Ô´´ Size by Type
6.2.1 North America Online Advertisement Âé¶¹Ô´´ Size by Type (2018-2023)
6.2.2 North America Online Advertisement Âé¶¹Ô´´ Size by Type (2024-2029)
6.2.3 North America Online Advertisement Âé¶¹Ô´´ Share by Type (2018-2029)
6.3 North America Online Advertisement Âé¶¹Ô´´ Size by Application
6.3.1 North America Online Advertisement Âé¶¹Ô´´ Size by Application (2018-2023)
6.3.2 North America Online Advertisement Âé¶¹Ô´´ Size by Application (2024-2029)
6.3.3 North America Online Advertisement Âé¶¹Ô´´ Share by Application (2018-2029)
6.4 North America Online Advertisement Âé¶¹Ô´´ Size by Country
6.4.1 North America Online Advertisement Âé¶¹Ô´´ Size by Country: 2018 VS 2022 VS 2029
6.4.2 North America Online Advertisement Âé¶¹Ô´´ Size by Country (2018-2023)
6.4.3 North America Online Advertisement Âé¶¹Ô´´ Size by Country (2024-2029)
6.4.4 U.S.
6.4.5 Canada
7 Europe
7.1 Europe Online Advertisement Âé¶¹Ô´´ Size (2018-2029)
7.2 Europe Online Advertisement Âé¶¹Ô´´ Size by Type
7.2.1 Europe Online Advertisement Âé¶¹Ô´´ Size by Type (2018-2023)
7.2.2 Europe Online Advertisement Âé¶¹Ô´´ Size by Type (2024-2029)
7.2.3 Europe Online Advertisement Âé¶¹Ô´´ Share by Type (2018-2029)
7.3 Europe Online Advertisement Âé¶¹Ô´´ Size by Application
7.3.1 Europe Online Advertisement Âé¶¹Ô´´ Size by Application (2018-2023)
7.3.2 Europe Online Advertisement Âé¶¹Ô´´ Size by Application (2024-2029)
7.3.3 Europe Online Advertisement Âé¶¹Ô´´ Share by Application (2018-2029)
7.4 Europe Online Advertisement Âé¶¹Ô´´ Size by Country
7.4.1 Europe Online Advertisement Âé¶¹Ô´´ Size by Country: 2018 VS 2022 VS 2029
7.4.2 Europe Online Advertisement Âé¶¹Ô´´ Size by Country (2018-2023)
7.4.3 Europe Online Advertisement Âé¶¹Ô´´ Size by Country (2024-2029)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic Countries
8 China
8.1 China Online Advertisement Âé¶¹Ô´´ Size (2018-2029)
8.2 China Online Advertisement Âé¶¹Ô´´ Size by Type
8.2.1 China Online Advertisement Âé¶¹Ô´´ Size by Type (2018-2023)
8.2.2 China Online Advertisement Âé¶¹Ô´´ Size by Type (2024-2029)
8.2.3 China Online Advertisement Âé¶¹Ô´´ Share by Type (2018-2029)
8.3 China Online Advertisement Âé¶¹Ô´´ Size by Application
8.3.1 China Online Advertisement Âé¶¹Ô´´ Size by Application (2018-2023)
8.3.2 China Online Advertisement Âé¶¹Ô´´ Size by Application (2024-2029)
8.3.3 China Online Advertisement Âé¶¹Ô´´ Share by Application (2018-2029)
9 Asia (excluding China)
9.1 Asia Online Advertisement Âé¶¹Ô´´ Size (2018-2029)
9.2 Asia Online Advertisement Âé¶¹Ô´´ Size by Type
9.2.1 Asia Online Advertisement Âé¶¹Ô´´ Size by Type (2018-2023)
9.2.2 Asia Online Advertisement Âé¶¹Ô´´ Size by Type (2024-2029)
9.2.3 Asia Online Advertisement Âé¶¹Ô´´ Share by Type (2018-2029)
9.3 Asia Online Advertisement Âé¶¹Ô´´ Size by Application
9.3.1 Asia Online Advertisement Âé¶¹Ô´´ Size by Application (2018-2023)
9.3.2 Asia Online Advertisement Âé¶¹Ô´´ Size by Application (2024-2029)
9.3.3 Asia Online Advertisement Âé¶¹Ô´´ Share by Application (2018-2029)
9.4 Asia Online Advertisement Âé¶¹Ô´´ Size by Region
9.4.1 Asia Online Advertisement Âé¶¹Ô´´ Size by Region: 2018 VS 2022 VS 2029
9.4.2 Asia Online Advertisement Âé¶¹Ô´´ Size by Region (2018-2023)
9.4.3 Asia Online Advertisement Âé¶¹Ô´´ Size by Region (2024-2029)
9.4.4 Japan
9.4.5 South Korea
9.4.6 China Taiwan
9.4.7 Southeast Asia
9.4.8 India
9.4.9 Australia
10 Middle East, Africa, and Latin America
10.1 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size (2018-2029)
10.2 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Type
10.2.1 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Type (2018-2023)
10.2.2 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Type (2024-2029)
10.2.3 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Share by Type (2018-2029)
10.3 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Application
10.3.1 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Application (2018-2023)
10.3.2 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Application (2024-2029)
10.3.3 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Share by Application (2018-2029)
10.4 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Country
10.4.1 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Country: 2018 VS 2022 VS 2029
10.4.2 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Country (2018-2023)
10.4.3 Middle East, Africa, and Latin America Online Advertisement Âé¶¹Ô´´ Size by Country (2024-2029)
10.4.4 Brazil
10.4.5 Mexico
10.4.6 Turkey
10.4.7 Saudi Arabia
10.4.8 Israel
10.4.9 GCC Countries
11 Key Players Profiles
11.1 Amazon, Inc.
11.1.1 Amazon, Inc. Company Details
11.1.2 Amazon, Inc. Business Overview
11.1.3 Amazon, Inc. Online Advertisement Introduction
11.1.4 Amazon, Inc. Revenue in Online Advertisement Business (2018-2023)
11.1.5 Amazon, Inc. Recent Developments
11.2 Aol, Inc.
11.2.1 Aol, Inc. Company Details
11.2.2 Aol, Inc. Business Overview
11.2.3 Aol, Inc. Online Advertisement Introduction
11.2.4 Aol, Inc. Revenue in Online Advertisement Business (2018-2023)
11.2.5 Aol, Inc. Recent Developments
11.3 Baidu
11.3.1 Baidu Company Details
11.3.2 Baidu Business Overview
11.3.3 Baidu Online Advertisement Introduction
11.3.4 Baidu Revenue in Online Advertisement Business (2018-2023)
11.3.5 Baidu Recent Developments
11.4 Facebook
11.4.1 Facebook Company Details
11.4.2 Facebook Business Overview
11.4.3 Facebook Online Advertisement Introduction
11.4.4 Facebook Revenue in Online Advertisement Business (2018-2023)
11.4.5 Facebook Recent Developments
11.5 Google
11.5.1 Google Company Details
11.5.2 Google Business Overview
11.5.3 Google Online Advertisement Introduction
11.5.4 Google Revenue in Online Advertisement Business (2018-2023)
11.5.5 Google Recent Developments
11.6 IAC
11.6.1 IAC Company Details
11.6.2 IAC Business Overview
11.6.3 IAC Online Advertisement Introduction
11.6.4 IAC Revenue in Online Advertisement Business (2018-2023)
11.6.5 IAC Recent Developments
11.7 Linkedin
11.7.1 Linkedin Company Details
11.7.2 Linkedin Business Overview
11.7.3 Linkedin Online Advertisement Introduction
11.7.4 Linkedin Revenue in Online Advertisement Business (2018-2023)
11.7.5 Linkedin Recent Developments
11.8 Microsoft
11.8.1 Microsoft Company Details
11.8.2 Microsoft Business Overview
11.8.3 Microsoft Online Advertisement Introduction
11.8.4 Microsoft Revenue in Online Advertisement Business (2018-2023)
11.8.5 Microsoft Recent Developments
11.9 Twitter
11.9.1 Twitter Company Details
11.9.2 Twitter Business Overview
11.9.3 Twitter Online Advertisement Introduction
11.9.4 Twitter Revenue in Online Advertisement Business (2018-2023)
11.9.5 Twitter Recent Developments
11.10 Yahoo
11.10.1 Yahoo Company Details
11.10.2 Yahoo Business Overview
11.10.3 Yahoo Online Advertisement Introduction
11.10.4 Yahoo Revenue in Online Advertisement Business (2018-2023)
11.10.5 Yahoo Recent Developments
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Amazon, Inc.
Aol, Inc.
Baidu
Facebook
Google
IAC
Linkedin
Microsoft
Twitter
Yahoo
Ìý
Ìý
*If Applicable.
