

Mobile backend as a service (MBaaS), also known as "backend as a service" (BaaS), is a model for providing web app and mobile app developers with a way to link their applications to backend cloud storage and APIs exposed by back end applications while also providing features such as user management, push notifications, and integration with social networking services. These services are provided via the use of custom software development kits (SDKs) and application programming interfaces (APIs).
Âé¶¹Ô´´ Analysis and Insights: Global Mobile Backend As A Service (BaaS) Âé¶¹Ô´´
The global Mobile Backend As A Service (BaaS) market is projected to grow from US$ 29280 million in 2024 to US$ 79050 million by 2030, at a Compound Annual Growth Rate (CAGR) of 18.0% during the forecast period.
Global Mobile Backend As A Service (BaaS) key players include IBM Corporation, Microsoft Corporation, Oracle Corporation, Kony, Kinvey, etc. Global top five manufacturers hold a share about 10%. North America is the largest market, with a share about 40%, followed by China, with a share about 20 percent. In terms of product, Android is the largest segment, with a share about 80%. And in terms of application, the largest application is Data and application integration, followed by Identity and access management, Usage analytics, Support and maintenance Service, etc.
Report Covers:
This report presents an overview of global market for Mobile Backend As A Service (BaaS) market size. Analyses of the global market trends, with historic market revenue data for 2019 - 2023, estimates for 2024, and projections of CAGR through 2030.
This report researches the key producers of Mobile Backend As A Service (BaaS), also provides the revenue of main regions and countries. Highlights of the upcoming market potential for Mobile Backend As A Service (BaaS), and key regions/countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Mobile Backend As A Service (BaaS) revenue, market share and industry ranking of main companies, data from 2019 to 2024. Identification of the major stakeholders in the global Mobile Backend As A Service (BaaS) market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2019 to 2030. Evaluation and forecast the market size for Mobile Backend As A Service (BaaS) revenue, projected growth trends, production technology, application and end-user industry.
Âé¶¹Ô´´ Segmentation
By Company
Oracle Corporation
IBM Corporation
Microsoft Corporation
Kony
Kinvey
Anypresence
Appcelerator
Built.Io
KII Corporation
Cloudmine
Parse
Feedhenry
Segment by Type
Android
iOS
Others
Segment by Application
Data and Application Integration
Identity and Access Management
Usage Analytics
Support and Maintenance Service
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
China
Asia (excluding China)
Japan
South Korea
China Taiwan
Southeast Asia
India
Latin America, Middle East & Africa
Brazil
Mexico
Turkey
Israel
GCC Countries
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Revenue of Mobile Backend As A Service (BaaS) in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. This section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Mobile Backend As A Service (BaaS) companies’ competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: North America (US & Canada) by Type, by Application and by country, revenue for each segment.
Chapter 7: Europe by Type, by Application and by country, revenue for each segment.
Chapter 8: China by Type, and by Application, revenue for each segment.
Chapter 9: Asia (excluding China) by Type, by Application and by region, revenue for each segment.
Chapter 10: Middle East, Africa, and Latin America by Type, by Application and by country, revenue for each segment.
Chapter 11: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Mobile Backend As A Service (BaaS) revenue, gross margin, and recent development, etc.
Chapter 12: Analyst's Viewpoints/Conclusions
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1 Report Overview
1.1 Study Scope
1.2 Âé¶¹Ô´´ Analysis by Type
1.2.1 Global Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size Growth Rate by Type, 2019 VS 2023 VS 2030
1.2.2 Android
1.2.3 iOS
1.2.4 Others
1.3 Âé¶¹Ô´´ by Application
1.3.1 Global Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size Growth Rate by Application, 2019 VS 2023 VS 2030
1.3.2 Data and Application Integration
1.3.3 Identity and Access Management
1.3.4 Usage Analytics
1.3.5 Support and Maintenance Service
1.3.6 Others
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Perspective (2019-2030)
2.2 Global Mobile Backend As A Service (BaaS) Growth Trends by Region
2.2.1 Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Region: 2019 VS 2023 VS 2030
2.2.2 Mobile Backend As A Service (BaaS) Historic Âé¶¹Ô´´ Size by Region (2019-2024)
2.2.3 Mobile Backend As A Service (BaaS) Forecasted Âé¶¹Ô´´ Size by Region (2025-2030)
2.3 Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Dynamics
2.3.1 Mobile Backend As A Service (BaaS) Industry Trends
2.3.2 Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Drivers
2.3.3 Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Challenges
2.3.4 Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Restraints
3 Competition Landscape by Key Players
3.1 Global Revenue Mobile Backend As A Service (BaaS) by Players
3.1.1 Global Mobile Backend As A Service (BaaS) Revenue by Players (2019-2024)
3.1.2 Global Mobile Backend As A Service (BaaS) Revenue Âé¶¹Ô´´ Share by Players (2019-2024)
3.2 Global Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players of Mobile Backend As A Service (BaaS), Ranking by Revenue, 2022 VS 2023 VS 2024
3.4 Global Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Concentration Ratio
3.4.1 Global Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile Backend As A Service (BaaS) Revenue in 2023
3.5 Global Key Players of Mobile Backend As A Service (BaaS) Head office and Area Served
3.6 Global Key Players of Mobile Backend As A Service (BaaS), Product and Application
3.7 Global Key Players of Mobile Backend As A Service (BaaS), Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile Backend As A Service (BaaS) Breakdown Data by Type
4.1 Global Mobile Backend As A Service (BaaS) Historic Âé¶¹Ô´´ Size by Type (2019-2024)
4.2 Global Mobile Backend As A Service (BaaS) Forecasted Âé¶¹Ô´´ Size by Type (2025-2030)
5 Mobile Backend As A Service (BaaS) Breakdown Data by Application
5.1 Global Mobile Backend As A Service (BaaS) Historic Âé¶¹Ô´´ Size by Application (2019-2024)
5.2 Global Mobile Backend As A Service (BaaS) Forecasted Âé¶¹Ô´´ Size by Application (2025-2030)
6 North America
6.1 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size (2019-2030)
6.2 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type
6.2.1 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2019-2024)
6.2.2 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2025-2030)
6.2.3 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Type (2019-2030)
6.3 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application
6.3.1 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2019-2024)
6.3.2 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2025-2030)
6.3.3 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Application (2019-2030)
6.4 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country
6.4.1 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country: 2019 VS 2023 VS 2030
6.4.2 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country (2019-2024)
6.4.3 North America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country (2025-2030)
6.4.4 U.S.
6.4.5 Canada
7 Europe
7.1 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size (2019-2030)
7.2 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type
7.2.1 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2019-2024)
7.2.2 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2025-2030)
7.2.3 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Type (2019-2030)
7.3 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application
7.3.1 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2019-2024)
7.3.2 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2025-2030)
7.3.3 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Application (2019-2030)
7.4 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country
7.4.1 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country: 2019 VS 2023 VS 2030
7.4.2 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country (2019-2024)
7.4.3 Europe Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country (2025-2030)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic Countries
8 China
8.1 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size (2019-2030)
8.2 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type
8.2.1 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2019-2024)
8.2.2 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2025-2030)
8.2.3 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Type (2019-2030)
8.3 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application
8.3.1 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2019-2024)
8.3.2 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2025-2030)
8.3.3 China Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Application (2019-2030)
9 Asia (excluding China)
9.1 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size (2019-2030)
9.2 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type
9.2.1 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2019-2024)
9.2.2 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2025-2030)
9.2.3 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Type (2019-2030)
9.3 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application
9.3.1 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2019-2024)
9.3.2 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2025-2030)
9.3.3 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Application (2019-2030)
9.4 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Region
9.4.1 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Region: 2019 VS 2023 VS 2030
9.4.2 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Region (2019-2024)
9.4.3 Asia Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Region (2025-2030)
9.4.4 Japan
9.4.5 South Korea
9.4.6 China Taiwan
9.4.7 Southeast Asia
9.4.8 India
9.4.9 Australia
10 Middle East, Africa, and Latin America
10.1 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size (2019-2030)
10.2 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type
10.2.1 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2019-2024)
10.2.2 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Type (2025-2030)
10.2.3 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Type (2019-2030)
10.3 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application
10.3.1 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2019-2024)
10.3.2 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Application (2025-2030)
10.3.3 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Share by Application (2019-2030)
10.4 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country
10.4.1 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country: 2019 VS 2023 VS 2030
10.4.2 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country (2019-2024)
10.4.3 Middle East, Africa, and Latin America Mobile Backend As A Service (BaaS) Âé¶¹Ô´´ Size by Country (2025-2030)
10.4.4 Brazil
10.4.5 Mexico
10.4.6 Turkey
10.4.7 Saudi Arabia
10.4.8 Israel
10.4.9 GCC Countries
11 Key Players Profiles
11.1 Oracle Corporation
11.1.1 Oracle Corporation Company Details
11.1.2 Oracle Corporation Business Overview
11.1.3 Oracle Corporation Mobile Backend As A Service (BaaS) Introduction
11.1.4 Oracle Corporation Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.1.5 Oracle Corporation Recent Developments
11.2 IBM Corporation
11.2.1 IBM Corporation Company Details
11.2.2 IBM Corporation Business Overview
11.2.3 IBM Corporation Mobile Backend As A Service (BaaS) Introduction
11.2.4 IBM Corporation Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.2.5 IBM Corporation Recent Developments
11.3 Microsoft Corporation
11.3.1 Microsoft Corporation Company Details
11.3.2 Microsoft Corporation Business Overview
11.3.3 Microsoft Corporation Mobile Backend As A Service (BaaS) Introduction
11.3.4 Microsoft Corporation Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.3.5 Microsoft Corporation Recent Developments
11.4 Kony
11.4.1 Kony Company Details
11.4.2 Kony Business Overview
11.4.3 Kony Mobile Backend As A Service (BaaS) Introduction
11.4.4 Kony Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.4.5 Kony Recent Developments
11.5 Kinvey
11.5.1 Kinvey Company Details
11.5.2 Kinvey Business Overview
11.5.3 Kinvey Mobile Backend As A Service (BaaS) Introduction
11.5.4 Kinvey Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.5.5 Kinvey Recent Developments
11.6 Anypresence
11.6.1 Anypresence Company Details
11.6.2 Anypresence Business Overview
11.6.3 Anypresence Mobile Backend As A Service (BaaS) Introduction
11.6.4 Anypresence Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.6.5 Anypresence Recent Developments
11.7 Appcelerator
11.7.1 Appcelerator Company Details
11.7.2 Appcelerator Business Overview
11.7.3 Appcelerator Mobile Backend As A Service (BaaS) Introduction
11.7.4 Appcelerator Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.7.5 Appcelerator Recent Developments
11.8 Built.Io
11.8.1 Built.Io Company Details
11.8.2 Built.Io Business Overview
11.8.3 Built.Io Mobile Backend As A Service (BaaS) Introduction
11.8.4 Built.Io Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.8.5 Built.Io Recent Developments
11.9 KII Corporation
11.9.1 KII Corporation Company Details
11.9.2 KII Corporation Business Overview
11.9.3 KII Corporation Mobile Backend As A Service (BaaS) Introduction
11.9.4 KII Corporation Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.9.5 KII Corporation Recent Developments
11.10 Cloudmine
11.10.1 Cloudmine Company Details
11.10.2 Cloudmine Business Overview
11.10.3 Cloudmine Mobile Backend As A Service (BaaS) Introduction
11.10.4 Cloudmine Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.10.5 Cloudmine Recent Developments
11.11 Parse
11.11.1 Parse Company Details
11.11.2 Parse Business Overview
11.11.3 Parse Mobile Backend As A Service (BaaS) Introduction
11.11.4 Parse Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.11.5 Parse Recent Developments
11.12 Feedhenry
11.12.1 Feedhenry Company Details
11.12.2 Feedhenry Business Overview
11.12.3 Feedhenry Mobile Backend As A Service (BaaS) Introduction
11.12.4 Feedhenry Revenue in Mobile Backend As A Service (BaaS) Business (2019-2024)
11.12.5 Feedhenry Recent Developments
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Oracle Corporation
IBM Corporation
Microsoft Corporation
Kony
Kinvey
Anypresence
Appcelerator
Built.Io
KII Corporation
Cloudmine
Parse
Feedhenry
Ìý
Ìý
*If Applicable.