Âé¶¹Ô´´ing automation is software and tactics that allow companies to buy and sell like Amazon -- that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.
The global Âé¶¹Ô´´ing Automation Software market was valued at US$ 3293 million in 2023 and is anticipated to reach US$ 9358.6 million by 2030, witnessing a CAGR of 15.9% during the forecast period 2024-2030.
Global Âé¶¹Ô´´ing Automation Software key players include Oracle, IBM, Adobe Systems, etc. Global top three manufacturers hold a share about 30%.
United States is the largest market, with a share over 50%, followed by UK and Norway, both have a share about 15 percent.
In terms of product, Email Âé¶¹Ô´´ing is the largest segment, with a share over 30%. And in terms of application, the largest application is Large Enterprises, followed by Small and Mid-sized Enterprises (SMEs).
This report aims to provide a comprehensive presentation of the global market for Âé¶¹Ô´´ing Automation Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Âé¶¹Ô´´ing Automation Software.
Report Scope
The Âé¶¹Ô´´ing Automation Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Âé¶¹Ô´´ing Automation Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Âé¶¹Ô´´ing Automation Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Âé¶¹Ô´´ Segmentation
By Company
HubSpot
Âé¶¹Ô´´o
Act-On Software
Salesforce
Adobe Systems
Oracle
Infusionsoft
IBM
Cognizant
ETrigue
GreenRope
Hatchbuck
IContact
LeadSquared
MarcomCentral
Salesfusion
SALESmanago
SAP
SAS Institute
SharpSpring
Aprimo
Segment by Type
Campaign Management
Email Âé¶¹Ô´´ing
Mobile Application
Inbound Âé¶¹Ô´´ing
Lead Nurturing and Lead Scoring
Reporting and Analytics
Social Media Âé¶¹Ô´´ing
Others
Segment by Application
Large Enterprises
Small and Mid-sized Enterprises (SMEs)
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Âé¶¹Ô´´ing Automation Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Âé¶¹Ô´´ Analysis by Type
1.2.1 Global Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Campaign Management
1.2.3 Email Âé¶¹Ô´´ing
1.2.4 Mobile Application
1.2.5 Inbound Âé¶¹Ô´´ing
1.2.6 Lead Nurturing and Lead Scoring
1.2.7 Reporting and Analytics
1.2.8 Social Media Âé¶¹Ô´´ing
1.2.9 Others
1.3 Âé¶¹Ô´´ by Application
1.3.1 Global Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Large Enterprises
1.3.3 Small and Mid-sized Enterprises (SMEs)
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Perspective (2019-2030)
2.2 Âé¶¹Ô´´ing Automation Software Growth Trends by Region
2.2.1 Global Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Region: 2019 VS 2023 VS 2030
2.2.2 Âé¶¹Ô´´ing Automation Software Historic Âé¶¹Ô´´ Size by Region (2019-2024)
2.2.3 Âé¶¹Ô´´ing Automation Software Forecasted Âé¶¹Ô´´ Size by Region (2025-2030)
2.3 Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Dynamics
2.3.1 Âé¶¹Ô´´ing Automation Software Industry Trends
2.3.2 Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Drivers
2.3.3 Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Challenges
2.3.4 Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Restraints
3 Competition Landscape by Key Players
3.1 Global Top Âé¶¹Ô´´ing Automation Software Players by Revenue
3.1.1 Global Top Âé¶¹Ô´´ing Automation Software Players by Revenue (2019-2024)
3.1.2 Global Âé¶¹Ô´´ing Automation Software Revenue Âé¶¹Ô´´ Share by Players (2019-2024)
3.2 Global Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Âé¶¹Ô´´ing Automation Software Revenue
3.4 Global Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Concentration Ratio
3.4.1 Global Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Âé¶¹Ô´´ing Automation Software Revenue in 2023
3.5 Âé¶¹Ô´´ing Automation Software Key Players Head office and Area Served
3.6 Key Players Âé¶¹Ô´´ing Automation Software Product Solution and Service
3.7 Date of Enter into Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´
3.8 Mergers & Acquisitions, Expansion Plans
4 Âé¶¹Ô´´ing Automation Software Breakdown Data by Type
4.1 Global Âé¶¹Ô´´ing Automation Software Historic Âé¶¹Ô´´ Size by Type (2019-2024)
4.2 Global Âé¶¹Ô´´ing Automation Software Forecasted Âé¶¹Ô´´ Size by Type (2025-2030)
5 Âé¶¹Ô´´ing Automation Software Breakdown Data by Application
5.1 Global Âé¶¹Ô´´ing Automation Software Historic Âé¶¹Ô´´ Size by Application (2019-2024)
5.2 Global Âé¶¹Ô´´ing Automation Software Forecasted Âé¶¹Ô´´ Size by Application (2025-2030)
6 North America
6.1 North America Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size (2019-2030)
6.2 North America Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Country (2019-2024)
6.4 North America Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size (2019-2030)
7.2 Europe Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Country (2019-2024)
7.4 Europe Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size (2019-2030)
8.2 Asia-Pacific Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Region (2019-2024)
8.4 Asia-Pacific Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size (2019-2030)
9.2 Latin America Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Country (2019-2024)
9.4 Latin America Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size (2019-2030)
10.2 Middle East & Africa Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Country (2019-2024)
10.4 Middle East & Africa Âé¶¹Ô´´ing Automation Software Âé¶¹Ô´´ Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 HubSpot
11.1.1 HubSpot Company Detail
11.1.2 HubSpot Business Overview
11.1.3 HubSpot Âé¶¹Ô´´ing Automation Software Introduction
11.1.4 HubSpot Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.1.5 HubSpot Recent Development
11.2 Âé¶¹Ô´´o
11.2.1 Âé¶¹Ô´´o Company Detail
11.2.2 Âé¶¹Ô´´o Business Overview
11.2.3 Âé¶¹Ô´´o Âé¶¹Ô´´ing Automation Software Introduction
11.2.4 Âé¶¹Ô´´o Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.2.5 Âé¶¹Ô´´o Recent Development
11.3 Act-On Software
11.3.1 Act-On Software Company Detail
11.3.2 Act-On Software Business Overview
11.3.3 Act-On Software Âé¶¹Ô´´ing Automation Software Introduction
11.3.4 Act-On Software Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.3.5 Act-On Software Recent Development
11.4 Salesforce
11.4.1 Salesforce Company Detail
11.4.2 Salesforce Business Overview
11.4.3 Salesforce Âé¶¹Ô´´ing Automation Software Introduction
11.4.4 Salesforce Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.4.5 Salesforce Recent Development
11.5 Adobe Systems
11.5.1 Adobe Systems Company Detail
11.5.2 Adobe Systems Business Overview
11.5.3 Adobe Systems Âé¶¹Ô´´ing Automation Software Introduction
11.5.4 Adobe Systems Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.5.5 Adobe Systems Recent Development
11.6 Oracle
11.6.1 Oracle Company Detail
11.6.2 Oracle Business Overview
11.6.3 Oracle Âé¶¹Ô´´ing Automation Software Introduction
11.6.4 Oracle Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.6.5 Oracle Recent Development
11.7 Infusionsoft
11.7.1 Infusionsoft Company Detail
11.7.2 Infusionsoft Business Overview
11.7.3 Infusionsoft Âé¶¹Ô´´ing Automation Software Introduction
11.7.4 Infusionsoft Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.7.5 Infusionsoft Recent Development
11.8 IBM
11.8.1 IBM Company Detail
11.8.2 IBM Business Overview
11.8.3 IBM Âé¶¹Ô´´ing Automation Software Introduction
11.8.4 IBM Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.8.5 IBM Recent Development
11.9 Cognizant
11.9.1 Cognizant Company Detail
11.9.2 Cognizant Business Overview
11.9.3 Cognizant Âé¶¹Ô´´ing Automation Software Introduction
11.9.4 Cognizant Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.9.5 Cognizant Recent Development
11.10 ETrigue
11.10.1 ETrigue Company Detail
11.10.2 ETrigue Business Overview
11.10.3 ETrigue Âé¶¹Ô´´ing Automation Software Introduction
11.10.4 ETrigue Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.10.5 ETrigue Recent Development
11.11 GreenRope
11.11.1 GreenRope Company Detail
11.11.2 GreenRope Business Overview
11.11.3 GreenRope Âé¶¹Ô´´ing Automation Software Introduction
11.11.4 GreenRope Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.11.5 GreenRope Recent Development
11.12 Hatchbuck
11.12.1 Hatchbuck Company Detail
11.12.2 Hatchbuck Business Overview
11.12.3 Hatchbuck Âé¶¹Ô´´ing Automation Software Introduction
11.12.4 Hatchbuck Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.12.5 Hatchbuck Recent Development
11.13 IContact
11.13.1 IContact Company Detail
11.13.2 IContact Business Overview
11.13.3 IContact Âé¶¹Ô´´ing Automation Software Introduction
11.13.4 IContact Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.13.5 IContact Recent Development
11.14 LeadSquared
11.14.1 LeadSquared Company Detail
11.14.2 LeadSquared Business Overview
11.14.3 LeadSquared Âé¶¹Ô´´ing Automation Software Introduction
11.14.4 LeadSquared Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.14.5 LeadSquared Recent Development
11.15 MarcomCentral
11.15.1 MarcomCentral Company Detail
11.15.2 MarcomCentral Business Overview
11.15.3 MarcomCentral Âé¶¹Ô´´ing Automation Software Introduction
11.15.4 MarcomCentral Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.15.5 MarcomCentral Recent Development
11.16 Salesfusion
11.16.1 Salesfusion Company Detail
11.16.2 Salesfusion Business Overview
11.16.3 Salesfusion Âé¶¹Ô´´ing Automation Software Introduction
11.16.4 Salesfusion Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.16.5 Salesfusion Recent Development
11.17 SALESmanago
11.17.1 SALESmanago Company Detail
11.17.2 SALESmanago Business Overview
11.17.3 SALESmanago Âé¶¹Ô´´ing Automation Software Introduction
11.17.4 SALESmanago Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.17.5 SALESmanago Recent Development
11.18 SAP
11.18.1 SAP Company Detail
11.18.2 SAP Business Overview
11.18.3 SAP Âé¶¹Ô´´ing Automation Software Introduction
11.18.4 SAP Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.18.5 SAP Recent Development
11.19 SAS Institute
11.19.1 SAS Institute Company Detail
11.19.2 SAS Institute Business Overview
11.19.3 SAS Institute Âé¶¹Ô´´ing Automation Software Introduction
11.19.4 SAS Institute Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.19.5 SAS Institute Recent Development
11.20 SharpSpring
11.20.1 SharpSpring Company Detail
11.20.2 SharpSpring Business Overview
11.20.3 SharpSpring Âé¶¹Ô´´ing Automation Software Introduction
11.20.4 SharpSpring Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.20.5 SharpSpring Recent Development
11.21 Aprimo
11.21.1 Aprimo Company Detail
11.21.2 Aprimo Business Overview
11.21.3 Aprimo Âé¶¹Ô´´ing Automation Software Introduction
11.21.4 Aprimo Revenue in Âé¶¹Ô´´ing Automation Software Business (2019-2024)
11.21.5 Aprimo Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
HubSpot
Âé¶¹Ô´´o
Act-On Software
Salesforce
Adobe Systems
Oracle
Infusionsoft
IBM
Cognizant
ETrigue
GreenRope
Hatchbuck
IContact
LeadSquared
MarcomCentral
Salesfusion
SALESmanago
SAP
SAS Institute
SharpSpring
Aprimo
Ìý
Ìý
*If Applicable.