Dynamic ad insertion technology is used to insert video ads into live video streaming or programming and video-on-demand content.ÌýDynamic ad insertion is the platform used in server-side video ad technology, majorly adopted by broadcasters and content creators.Dynamic ad insertion helps to insert ads and video content into a single stream that reduces client-side errors and plays ads without any latency issues.ÌýDynamic ad insertion helps publishers and broadcasters create more revenue opportunities by providing a personalized viewer experience with their video inventory.ÌýDynamic ad insertion provides insights and transparent reporting regarding ad campaigns which helps to make intelligent decisions, thus helping to run ad campaigns more efficiently.ÌýDynamic ad insertion technology helps to improve the targeting of individual users and their preference to increase the impact of advertising.ÌýThis helps to serve more ads with consumer behavior and drives the demand for video ad content.
The global Dynamic Ad Insertion market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
North American market for Dynamic Ad Insertion is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Dynamic Ad Insertion is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Dynamic Ad Insertion in BFSI is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Dynamic Ad Insertion include Google, Adobe, SpotX, Amagi Media Labs Private Limited, Harmonic Inc, Encoding, Vidillion Inc, Edgeware AB and Yospace Technologies Ltd, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Dynamic Ad Insertion, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Dynamic Ad Insertion.
Report Scope
The Dynamic Ad Insertion market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Dynamic Ad Insertion market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Dynamic Ad Insertion companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Âé¶¹Ô´´ Segmentation
By Company
Google
Adobe
SpotX
Amagi Media Labs Private Limited
Harmonic Inc
Encoding
Vidillion Inc
Edgeware AB
Yospace Technologies Ltd
Gourmet Ads Pty Ltd Company
Imagine Communications
Simplecast
Adtelligent Inc
Segment by Type
Web-based
App-based
Segment by Application
BFSI
Healthcare
Retail
Education
IT & Telecom
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Dynamic Ad Insertion companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Âé¶¹Ô´´ Analysis by Type
1.2.1 Global Dynamic Ad Insertion Âé¶¹Ô´´ Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Web-based
1.2.3 App-based
1.3 Âé¶¹Ô´´ by Application
1.3.1 Global Dynamic Ad Insertion Âé¶¹Ô´´ Growth by Application: 2019 VS 2023 VS 2030
1.3.2 BFSI
1.3.3 Healthcare
1.3.4 Retail
1.3.5 Education
1.3.6 IT & Telecom
1.3.7 Others
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Dynamic Ad Insertion Âé¶¹Ô´´ Perspective (2019-2030)
2.2 Dynamic Ad Insertion Growth Trends by Region
2.2.1 Global Dynamic Ad Insertion Âé¶¹Ô´´ Size by Region: 2019 VS 2023 VS 2030
2.2.2 Dynamic Ad Insertion Historic Âé¶¹Ô´´ Size by Region (2019-2024)
2.2.3 Dynamic Ad Insertion Forecasted Âé¶¹Ô´´ Size by Region (2025-2030)
2.3 Dynamic Ad Insertion Âé¶¹Ô´´ Dynamics
2.3.1 Dynamic Ad Insertion Industry Trends
2.3.2 Dynamic Ad Insertion Âé¶¹Ô´´ Drivers
2.3.3 Dynamic Ad Insertion Âé¶¹Ô´´ Challenges
2.3.4 Dynamic Ad Insertion Âé¶¹Ô´´ Restraints
3 Competition Landscape by Key Players
3.1 Global Top Dynamic Ad Insertion Players by Revenue
3.1.1 Global Top Dynamic Ad Insertion Players by Revenue (2019-2024)
3.1.2 Global Dynamic Ad Insertion Revenue Âé¶¹Ô´´ Share by Players (2019-2024)
3.2 Global Dynamic Ad Insertion Âé¶¹Ô´´ Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Dynamic Ad Insertion Revenue
3.4 Global Dynamic Ad Insertion Âé¶¹Ô´´ Concentration Ratio
3.4.1 Global Dynamic Ad Insertion Âé¶¹Ô´´ Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Dynamic Ad Insertion Revenue in 2023
3.5 Dynamic Ad Insertion Key Players Head office and Area Served
3.6 Key Players Dynamic Ad Insertion Product Solution and Service
3.7 Date of Enter into Dynamic Ad Insertion Âé¶¹Ô´´
3.8 Mergers & Acquisitions, Expansion Plans
4 Dynamic Ad Insertion Breakdown Data by Type
4.1 Global Dynamic Ad Insertion Historic Âé¶¹Ô´´ Size by Type (2019-2024)
4.2 Global Dynamic Ad Insertion Forecasted Âé¶¹Ô´´ Size by Type (2025-2030)
5 Dynamic Ad Insertion Breakdown Data by Application
5.1 Global Dynamic Ad Insertion Historic Âé¶¹Ô´´ Size by Application (2019-2024)
5.2 Global Dynamic Ad Insertion Forecasted Âé¶¹Ô´´ Size by Application (2025-2030)
6 North America
6.1 North America Dynamic Ad Insertion Âé¶¹Ô´´ Size (2019-2030)
6.2 North America Dynamic Ad Insertion Âé¶¹Ô´´ Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Dynamic Ad Insertion Âé¶¹Ô´´ Size by Country (2019-2024)
6.4 North America Dynamic Ad Insertion Âé¶¹Ô´´ Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Dynamic Ad Insertion Âé¶¹Ô´´ Size (2019-2030)
7.2 Europe Dynamic Ad Insertion Âé¶¹Ô´´ Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Dynamic Ad Insertion Âé¶¹Ô´´ Size by Country (2019-2024)
7.4 Europe Dynamic Ad Insertion Âé¶¹Ô´´ Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Dynamic Ad Insertion Âé¶¹Ô´´ Size (2019-2030)
8.2 Asia-Pacific Dynamic Ad Insertion Âé¶¹Ô´´ Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Dynamic Ad Insertion Âé¶¹Ô´´ Size by Region (2019-2024)
8.4 Asia-Pacific Dynamic Ad Insertion Âé¶¹Ô´´ Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Dynamic Ad Insertion Âé¶¹Ô´´ Size (2019-2030)
9.2 Latin America Dynamic Ad Insertion Âé¶¹Ô´´ Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Dynamic Ad Insertion Âé¶¹Ô´´ Size by Country (2019-2024)
9.4 Latin America Dynamic Ad Insertion Âé¶¹Ô´´ Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Dynamic Ad Insertion Âé¶¹Ô´´ Size (2019-2030)
10.2 Middle East & Africa Dynamic Ad Insertion Âé¶¹Ô´´ Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Dynamic Ad Insertion Âé¶¹Ô´´ Size by Country (2019-2024)
10.4 Middle East & Africa Dynamic Ad Insertion Âé¶¹Ô´´ Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Google
11.1.1 Google Company Detail
11.1.2 Google Business Overview
11.1.3 Google Dynamic Ad Insertion Introduction
11.1.4 Google Revenue in Dynamic Ad Insertion Business (2019-2024)
11.1.5 Google Recent Development
11.2 Adobe
11.2.1 Adobe Company Detail
11.2.2 Adobe Business Overview
11.2.3 Adobe Dynamic Ad Insertion Introduction
11.2.4 Adobe Revenue in Dynamic Ad Insertion Business (2019-2024)
11.2.5 Adobe Recent Development
11.3 SpotX
11.3.1 SpotX Company Detail
11.3.2 SpotX Business Overview
11.3.3 SpotX Dynamic Ad Insertion Introduction
11.3.4 SpotX Revenue in Dynamic Ad Insertion Business (2019-2024)
11.3.5 SpotX Recent Development
11.4 Amagi Media Labs Private Limited
11.4.1 Amagi Media Labs Private Limited Company Detail
11.4.2 Amagi Media Labs Private Limited Business Overview
11.4.3 Amagi Media Labs Private Limited Dynamic Ad Insertion Introduction
11.4.4 Amagi Media Labs Private Limited Revenue in Dynamic Ad Insertion Business (2019-2024)
11.4.5 Amagi Media Labs Private Limited Recent Development
11.5 Harmonic Inc
11.5.1 Harmonic Inc Company Detail
11.5.2 Harmonic Inc Business Overview
11.5.3 Harmonic Inc Dynamic Ad Insertion Introduction
11.5.4 Harmonic Inc Revenue in Dynamic Ad Insertion Business (2019-2024)
11.5.5 Harmonic Inc Recent Development
11.6 Encoding
11.6.1 Encoding Company Detail
11.6.2 Encoding Business Overview
11.6.3 Encoding Dynamic Ad Insertion Introduction
11.6.4 Encoding Revenue in Dynamic Ad Insertion Business (2019-2024)
11.6.5 Encoding Recent Development
11.7 Vidillion Inc
11.7.1 Vidillion Inc Company Detail
11.7.2 Vidillion Inc Business Overview
11.7.3 Vidillion Inc Dynamic Ad Insertion Introduction
11.7.4 Vidillion Inc Revenue in Dynamic Ad Insertion Business (2019-2024)
11.7.5 Vidillion Inc Recent Development
11.8 Edgeware AB
11.8.1 Edgeware AB Company Detail
11.8.2 Edgeware AB Business Overview
11.8.3 Edgeware AB Dynamic Ad Insertion Introduction
11.8.4 Edgeware AB Revenue in Dynamic Ad Insertion Business (2019-2024)
11.8.5 Edgeware AB Recent Development
11.9 Yospace Technologies Ltd
11.9.1 Yospace Technologies Ltd Company Detail
11.9.2 Yospace Technologies Ltd Business Overview
11.9.3 Yospace Technologies Ltd Dynamic Ad Insertion Introduction
11.9.4 Yospace Technologies Ltd Revenue in Dynamic Ad Insertion Business (2019-2024)
11.9.5 Yospace Technologies Ltd Recent Development
11.10 Gourmet Ads Pty Ltd Company
11.10.1 Gourmet Ads Pty Ltd Company Company Detail
11.10.2 Gourmet Ads Pty Ltd Company Business Overview
11.10.3 Gourmet Ads Pty Ltd Company Dynamic Ad Insertion Introduction
11.10.4 Gourmet Ads Pty Ltd Company Revenue in Dynamic Ad Insertion Business (2019-2024)
11.10.5 Gourmet Ads Pty Ltd Company Recent Development
11.11 Imagine Communications
11.11.1 Imagine Communications Company Detail
11.11.2 Imagine Communications Business Overview
11.11.3 Imagine Communications Dynamic Ad Insertion Introduction
11.11.4 Imagine Communications Revenue in Dynamic Ad Insertion Business (2019-2024)
11.11.5 Imagine Communications Recent Development
11.12 Simplecast
11.12.1 Simplecast Company Detail
11.12.2 Simplecast Business Overview
11.12.3 Simplecast Dynamic Ad Insertion Introduction
11.12.4 Simplecast Revenue in Dynamic Ad Insertion Business (2019-2024)
11.12.5 Simplecast Recent Development
11.13 Adtelligent Inc
11.13.1 Adtelligent Inc Company Detail
11.13.2 Adtelligent Inc Business Overview
11.13.3 Adtelligent Inc Dynamic Ad Insertion Introduction
11.13.4 Adtelligent Inc Revenue in Dynamic Ad Insertion Business (2019-2024)
11.13.5 Adtelligent Inc Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Google
Adobe
SpotX
Amagi Media Labs Private Limited
Harmonic Inc
Encoding
Vidillion Inc
Edgeware AB
Yospace Technologies Ltd
Gourmet Ads Pty Ltd Company
Imagine Communications
Simplecast
Adtelligent Inc
Ìý
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*If Applicable.