
Mobile Apps Global Industry Guide 2014-2023
Summary
Global Mobile Apps industry profile provides top-line qualitative and quantitative summary information including: Âé¶¹Ô´´ size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the Âé¶¹Ô´´.
Essential resource for top-line data and analysis covering the global mobile apps Âé¶¹Ô´´. Includes Âé¶¹Ô´´ size and segmentation data, textual and graphical analysis of Âé¶¹Ô´´ growth trends and leading companies.
Key Highlights
- The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.
- The market is segmented into ringtones, graphics/images, games, browsing/WAP, video, music and other mobile applications (data cards/modems).
- Any currency conversions have been carried out using constant annual average 2018 exchange rates.
- The global mobile apps market had total revenues of $443.0bn in 2018, representing a compound annual growth rate (CAGR) of 9% between 2014 and 2018.
- The browsing/WAP segment was the market's most lucrative in 2018, with total revenues of $307.1bn, equivalent to 69.3% of the market's overall value.
- The market varies considerably with developed markets tending to have growth driven by increased penetration on a relatively stalled customer base, whereas developing economies have a rapidly expanding customer base.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the global mobile apps Âé¶¹Ô´´
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global mobile apps Âé¶¹Ô´´
- Leading company profiles reveal details of key mobile apps Âé¶¹Ô´´ players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the global mobile apps Âé¶¹Ô´´ with five year forecasts
Reasons to buy
- What was the size of the global mobile apps Âé¶¹Ô´´ by value in 2018?
- What will be the size of the global mobile apps Âé¶¹Ô´´ in 2023?
- What factors are affecting the strength of competition in the global mobile apps Âé¶¹Ô´´?
- How has the Âé¶¹Ô´´ performed over the last five years?
- What are the main segments that make up the global mobile apps Âé¶¹Ô´´?
Table of Contents
1 EXECUTIVE SUMMARY
1.1. Âé¶¹Ô´´ value
1.2. Âé¶¹Ô´´ value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Competitive Landscape
2 Introduction
2.1. What is this report about?
2.2. Who is the target reader?
2.3. How to use this report
2.4. Definitions
3 Global Mobile Apps
3.1. Âé¶¹Ô´´ Overview
3.2. Âé¶¹Ô´´ Data
3.3. Âé¶¹Ô´´ Segmentation
3.4. Âé¶¹Ô´´ outlook
3.5. Five forces analysis
3.6. Macroeconomic Indicators
3.7. Country data
4 Mobile Apps in Asia-Pacific
4.1. Âé¶¹Ô´´ Overview
4.2. Âé¶¹Ô´´ Data
4.3. Âé¶¹Ô´´ Segmentation
4.4. Âé¶¹Ô´´ outlook
4.5. Five forces analysis
5 Mobile Apps in Europe
5.1. Âé¶¹Ô´´ Overview
5.2. Âé¶¹Ô´´ Data
5.3. Âé¶¹Ô´´ Segmentation
5.4. Âé¶¹Ô´´ outlook
5.5. Five forces analysis
5.6. Macroeconomic Indicators
5.7. Country data
6 Mobile Apps in France
6.1. Âé¶¹Ô´´ Overview
6.2. Âé¶¹Ô´´ Data
6.3. Âé¶¹Ô´´ Segmentation
6.4. Âé¶¹Ô´´ outlook
6.5. Five forces analysis
6.6. Macroeconomic Indicators
6.7. Country data
7 Mobile Apps in Germany
7.1. Âé¶¹Ô´´ Overview
7.2. Âé¶¹Ô´´ Data
7.3. Âé¶¹Ô´´ Segmentation
7.4. Âé¶¹Ô´´ outlook
7.5. Five forces analysis
7.6. Macroeconomic Indicators
7.7. Country data
8 Mobile Apps in Italy
8.1. Âé¶¹Ô´´ Overview
8.2. Âé¶¹Ô´´ Data
8.3. Âé¶¹Ô´´ Segmentation
8.4. Âé¶¹Ô´´ outlook
8.5. Five forces analysis
8.6. Macroeconomic Indicators
8.7. Country data
9 Mobile Apps in Japan
9.1. Âé¶¹Ô´´ Overview
9.2. Âé¶¹Ô´´ Data
9.3. Âé¶¹Ô´´ Segmentation
9.4. Âé¶¹Ô´´ outlook
9.5. Five forces analysis
9.6. Macroeconomic Indicators
9.7. Country data
10 Mobile Apps in Australia
10.1. Âé¶¹Ô´´ Overview
10.2. Âé¶¹Ô´´ Data
10.3. Âé¶¹Ô´´ Segmentation
10.4. Âé¶¹Ô´´ outlook
10.5. Five forces analysis
10.6. Macroeconomic Indicators
10.7. Country data
11 Mobile Apps in Canada
11.1. Âé¶¹Ô´´ Overview
11.2. Âé¶¹Ô´´ Data
11.3. Âé¶¹Ô´´ Segmentation
11.4. Âé¶¹Ô´´ outlook
11.5. Five forces analysis
11.6. Macroeconomic Indicators
11.7. Country data
12 Mobile Apps in China
12.1. Âé¶¹Ô´´ Overview
12.2. Âé¶¹Ô´´ Data
12.3. Âé¶¹Ô´´ Segmentation
12.4. Âé¶¹Ô´´ outlook
12.5. Five forces analysis
12.6. Macroeconomic Indicators
12.7. Country data
13 Mobile Apps in The Netherlands
13.1. Âé¶¹Ô´´ Overview
13.2. Âé¶¹Ô´´ Data
13.3. Âé¶¹Ô´´ Segmentation
13.4. Âé¶¹Ô´´ outlook
13.5. Five forces analysis
13.6. Macroeconomic Indicators
13.7. Country data
14 Mobile Apps in Spain
14.1. Âé¶¹Ô´´ Overview
14.2. Âé¶¹Ô´´ Data
14.3. Âé¶¹Ô´´ Segmentation
14.4. Âé¶¹Ô´´ outlook
14.5. Five forces analysis
14.6. Macroeconomic Indicators
14.7. Country data
15 Mobile Apps in The United Kingdom
15.1. Âé¶¹Ô´´ Overview
15.2. Âé¶¹Ô´´ Data
15.3. Âé¶¹Ô´´ Segmentation
15.4. Âé¶¹Ô´´ outlook
15.5. Five forces analysis
15.6. Macroeconomic Indicators
15.7. Country data
16 Mobile Apps in The United States
16.1. Âé¶¹Ô´´ Overview
16.2. Âé¶¹Ô´´ Data
16.3. Âé¶¹Ô´´ Segmentation
16.4. Âé¶¹Ô´´ outlook
16.5. Five forces analysis
16.6. Macroeconomic Indicators
16.7. Country data
17 Company Profiles
17.1. Naver Corp
17.2. Kakao Corp
17.3. Beijing ByteDance Technology Co Ltd
17.4. Mail.Ru Group Ltd
17.5. Deezer SA
17.6. Yahoo Japan Corporation
17.7. Line Corp
17.8. Foxtel Management Pty Ltd
17.9. Tencent Holdings Limited
17.10. Alibaba Group Holding Limited
17.11. Baidu, Inc.
17.12. SINA Corporation
17.13. Roofoods Limited
17.14. Monzo Bank Ltd
17.15. Alphabet Inc
17.16. Facebook Inc.
17.17. Spotify AB
17.18. Apple Inc
17.19. Snap Inc
17.20. Netflix Inc.
17.21. Amazon, Inc.
17.22. The Walt Disney Company
18 Appendix
List of Tables
List of Tables
Table 1: Global mobile apps market value: $ billion, 2014-18
Table 2: Global mobile apps market category segmentation: $ billion, 2018
Table 3: Global mobile apps market geography segmentation: $ billion, 2018
Table 4: Global mobile apps market value forecast: $ billion, 2018-23
Table 5: Global size of population (million), 2014-18
Table 6: Global gdp (constant 2005 prices, $ billion), 2014-18
Table 7: Global gdp (current prices, $ billion), 2014-18
Table 8: Global inflation, 2014-18
Table 9: Global consumer price index (absolute), 2014-18
Table 10: Global exchange rate, 2014-18
Table 11: Asia-Pacific mobile apps market value: $ billion, 2014-18
Table 12: Asia-Pacific mobile apps market category segmentation: $ billion, 2018
Table 13: Asia-Pacific mobile apps market geography segmentation: $ billion, 2018
Table 14: Asia-Pacific mobile apps market value forecast: $ billion, 2018-23
Table 15: Europe mobile apps market value: $ billion, 2014-18
Table 16: Europe mobile apps market category segmentation: $ billion, 2018
Table 17: Europe mobile apps market geography segmentation: $ billion, 2018
Table 18: Europe mobile apps market value forecast: $ billion, 2018-23
Table 19: Europe size of population (million), 2014-18
Table 20: Europe gdp (constant 2005 prices, $ billion), 2014-18
Table 21: Europe gdp (current prices, $ billion), 2014-18
Table 22: Europe inflation, 2014-18
Table 23: Europe consumer price index (absolute), 2014-18
Table 24: Europe exchange rate, 2014-18
Table 25: France mobile apps market value: $ million, 2014-18
Table 26: France mobile apps market category segmentation: $ million, 2018
Table 27: France mobile apps market geography segmentation: $ million, 2018
Table 28: France mobile apps market value forecast: $ million, 2018-23
Table 29: France size of population (million), 2014-18
Table 30: France gdp (constant 2005 prices, $ billion), 2014-18
Table 31: France gdp (current prices, $ billion), 2014-18
Table 32: France inflation, 2014-18
Table 33: France consumer price index (absolute), 2014-18
Table 34: France exchange rate, 2014-18
Table 35: Germany mobile apps market value: $ million, 2014-18
Table 36: Germany mobile apps market category segmentation: $ million, 2018
Table 37: Germany mobile apps market geography segmentation: $ million, 2018
Table 38: Germany mobile apps market value forecast: $ million, 2018-23
Table 39: Germany size of population (million), 2014-18
Table 40: Germany gdp (constant 2005 prices, $ billion), 2014-18
Table 41: Germany gdp (current prices, $ billion), 2014-18
Table 42: Germany inflation, 2014-18
Table 43: Germany consumer price index (absolute), 2014-18
Table 44: Germany exchange rate, 2014-18
Table 45: Italy mobile apps market value: $ million, 2014-18
Table 46: Italy mobile apps market category segmentation: $ million, 2018
Table 47: Italy mobile apps market geography segmentation: $ million, 2018
Table 48: Italy mobile apps market value forecast: $ million, 2018-23
Table 49: Italy size of population (million), 2014-18
Table 50: Italy gdp (constant 2005 prices, $ billion), 2014-18
Table 51: Italy gdp (current prices, $ billion), 2014-18
Table 52: Italy inflation, 2014-18
Table 53: Italy consumer price index (absolute), 2014-18
Table 54: Italy exchange rate, 2014-18
Table 55: Japan mobile apps market value: $ billion, 2014-18
Table 56: Japan mobile apps market category segmentation: $ billion, 2018
Table 57: Japan mobile apps market geography segmentation: $ billion, 2018
Table 58: Japan mobile apps market value forecast: $ billion, 2018-23
Table 59: Japan size of population (million), 2014-18
Table 60: Japan gdp (constant 2005 prices, $ billion), 2014-18
List of Figures
List of Figures
Figure 1: Global mobile apps market value: $ billion, 2014-18
Figure 2: Global mobile apps market category segmentation: % share, by value, 2018
Figure 3: Global mobile apps market geography segmentation: % share, by value, 2018
Figure 4: Global mobile apps market value forecast: $ billion, 2018-23
Figure 5: Forces driving competition in the global mobile apps market, 2018
Figure 6: Drivers of buyer power in the global mobile apps market, 2018
Figure 7: Drivers of supplier power in the global mobile apps market, 2018
Figure 8: Factors influencing the likelihood of new entrants in the global mobile apps market, 2018
Figure 9: Factors influencing the threat of substitutes in the global mobile apps market, 2018
Figure 10: Drivers of degree of rivalry in the global mobile apps market, 2018
Figure 11: Asia-Pacific mobile apps market value: $ billion, 2014-18
Figure 12: Asia-Pacific mobile apps market category segmentation: % share, by value, 2018
Figure 13: Asia-Pacific mobile apps market geography segmentation: % share, by value, 2018
Figure 14: Asia-Pacific mobile apps market value forecast: $ billion, 2018-23
Figure 15: Forces driving competition in the mobile apps market in Asia-Pacific, 2018
Figure 16: Drivers of buyer power in the mobile apps market in Asia-Pacific, 2018
Figure 17: Drivers of supplier power in the mobile apps market in Asia-Pacific, 2018
Figure 18: Factors influencing the likelihood of new entrants in the mobile apps market in Asia-Pacific, 2018
Figure 19: Factors influencing the threat of substitutes in the mobile apps market in Asia-Pacific, 2018
Figure 20: Drivers of degree of rivalry in the mobile apps market in Asia-Pacific, 2018
Figure 21: Europe mobile apps market value: $ billion, 2014-18
Figure 22: Europe mobile apps market category segmentation: % share, by value, 2018
Figure 23: Europe mobile apps market geography segmentation: % share, by value, 2018
Figure 24: Europe mobile apps market value forecast: $ billion, 2018-23
Figure 25: Forces driving competition in the mobile apps market in Europe, 2018
Figure 26: Drivers of buyer power in the mobile apps market in Europe, 2018
Figure 27: Drivers of supplier power in the mobile apps market in Europe, 2018
Figure 28: Factors influencing the likelihood of new entrants in the mobile apps market in Europe, 2018
Figure 29: Factors influencing the threat of substitutes in the mobile apps market in Europe, 2018
Figure 30: Drivers of degree of rivalry in the mobile apps market in Europe, 2018
Figure 31: France mobile apps market value: $ million, 2014-18
Figure 32: France mobile apps market category segmentation: % share, by value, 2018
Figure 33: France mobile apps market geography segmentation: % share, by value, 2018
Figure 34: France mobile apps market value forecast: $ million, 2018-23
Figure 35: Forces driving competition in the mobile apps market in France, 2018
Figure 36: Drivers of buyer power in the mobile apps market in France, 2018
Figure 37: Drivers of supplier power in the mobile apps market in France, 2018
Figure 38: Factors influencing the likelihood of new entrants in the mobile apps market in France, 2018
Figure 39: Factors influencing the threat of substitutes in the mobile apps market in France, 2018
Figure 40: Drivers of degree of rivalry in the mobile apps market in France, 2018
Figure 41: Germany mobile apps market value: $ million, 2014-18
Figure 42: Germany mobile apps market category segmentation: % share, by value, 2018
Figure 43: Germany mobile apps market geography segmentation: % share, by value, 2018
Figure 44: Germany mobile apps market value forecast: $ million, 2018-23
Figure 45: Forces driving competition in the mobile apps market in Germany, 2018
Figure 46: Drivers of buyer power in the mobile apps market in Germany, 2018
Figure 47: Drivers of supplier power in the mobile apps market in Germany, 2018
Figure 48: Factors influencing the likelihood of new entrants in the mobile apps market in Germany, 2018
Figure 49: Factors influencing the threat of substitutes in the mobile apps market in Germany, 2018
Figure 50: Drivers of degree of rivalry in the mobile apps market in Germany, 2018
Figure 51: Italy mobile apps market value: $ million, 2014-18
Figure 52: Italy mobile apps market category segmentation: % share, by value, 2018
Figure 53: Italy mobile apps market geography segmentation: % share, by value, 2018
Figure 54: Italy mobile apps market value forecast: $ million, 2018-23
Figure 55: Forces driving competition in the mobile apps market in Italy, 2018
Figure 56: Drivers of buyer power in the mobile apps market in Italy, 2018
Figure 57: Drivers of supplier power in the mobile apps market in Italy, 2018
Figure 58: Factors influencing the likelihood of new entrants in the mobile apps market in Italy, 2018
Figure 59: Factors influencing the threat of substitutes in the mobile apps market in Italy, 2018
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