The global Public Relations (PR) Tools market size is predicted to grow from US$ 5292 million in 2025 to US$ 9897 million in 2031; it is expected to grow at a CAGR of 11.0% from 2025 to 2031.
"Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Public relations can also be defined as the practice of managing communication between an organization and its publics.
This report covered the Publishing tools, Social Media Monitoring & Management, Content Creation and Distribution, Data Aggregation, Monitoring, and Analysis and Relationship Management.
The main enterprises of public relations (PR) tools are Cision AB, Meltwater, Business Wire, Outbrain, etc.The top three accounted for about 35% of the market.
The United States is the largest market with about 35%, followed by Europe with about 30%.
The 鈥淧ublic Relations (PR) Tools Industry Forecast鈥 looks at past sales and reviews total world Public Relations (PR) Tools sales in 2024, providing a comprehensive analysis by region and market sector of projected Public Relations (PR) Tools sales for 2025 through 2031. With Public Relations (PR) Tools sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Public Relations (PR) Tools industry.
This Insight Report provides a comprehensive analysis of the global Public Relations (PR) Tools landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Public Relations (PR) Tools portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms鈥 unique position in an accelerating global Public Relations (PR) Tools market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Public Relations (PR) Tools and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Public Relations (PR) Tools.
This report presents a comprehensive overview, market shares, and growth opportunities of Public Relations (PR) Tools market by product type, application, key players and key regions and countries.
Segmentation by Type:
Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management
Segmentation by Application:
BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Outbrain
Google
Business Wire
Salesforce
Meltwater
Cision AB
AirPR Software
IrisPR Software
ISentia
Onalytica
Prezly
IPR Software
TrendKite
Agility
Red Wheat
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 麻豆原创 Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 麻豆原创 Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 麻豆原创 Estimation Caveats
2 Executive Summary
2.1 World 麻豆原创 Overview
2.1.1 Global Public Relations (PR) Tools 麻豆原创 Size (2020-2031)
2.1.2 Public Relations (PR) Tools 麻豆原创 Size CAGR by Region (2020 VS 2024 VS 2031)
2.1.3 World Current & Future Analysis for Public Relations (PR) Tools by Country/Region (2020, 2024 & 2031)
2.2 Public Relations (PR) Tools Segment by Type
2.2.1 Publishing Tools
2.2.2 Social Media Monitoring & Management
2.2.3 Content Creation and Distribution
2.2.4 Data Aggregation, Monitoring and Analysis
2.2.5 Relationship Management
2.3 Public Relations (PR) Tools 麻豆原创 Size by Type
2.3.1 Public Relations (PR) Tools 麻豆原创 Size CAGR by Type (2020 VS 2024 VS 2031)
2.3.2 Global Public Relations (PR) Tools 麻豆原创 Size 麻豆原创 Share by Type (2020-2025)
2.4 Public Relations (PR) Tools Segment by Application
2.4.1 BFSI
2.4.2 Consumer Goods and Retail
2.4.3 Government and Public Sector
2.4.4 IT & Telecom & Healthcare
2.4.5 Media & Entertainment
2.5 Public Relations (PR) Tools 麻豆原创 Size by Application
2.5.1 Public Relations (PR) Tools 麻豆原创 Size CAGR by Application (2020 VS 2024 VS 2031)
2.5.2 Global Public Relations (PR) Tools 麻豆原创 Size 麻豆原创 Share by Application (2020-2025)
3 Public Relations (PR) Tools 麻豆原创 Size by Player
3.1 Public Relations (PR) Tools 麻豆原创 Size 麻豆原创 Share by Player
3.1.1 Global Public Relations (PR) Tools Revenue by Player (2020-2025)
3.1.2 Global Public Relations (PR) Tools Revenue 麻豆原创 Share by Player (2020-2025)
3.2 Global Public Relations (PR) Tools Key Players Head office and Products Offered
3.3 麻豆原创 Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Public Relations (PR) Tools by Region
4.1 Public Relations (PR) Tools 麻豆原创 Size by Region (2020-2025)
4.2 Global Public Relations (PR) Tools Annual Revenue by Country/Region (2020-2025)
4.3 Americas Public Relations (PR) Tools 麻豆原创 Size Growth (2020-2025)
4.4 APAC Public Relations (PR) Tools 麻豆原创 Size Growth (2020-2025)
4.5 Europe Public Relations (PR) Tools 麻豆原创 Size Growth (2020-2025)
4.6 Middle East & Africa Public Relations (PR) Tools 麻豆原创 Size Growth (2020-2025)
5 Americas
5.1 Americas Public Relations (PR) Tools 麻豆原创 Size by Country (2020-2025)
5.2 Americas Public Relations (PR) Tools 麻豆原创 Size by Type (2020-2025)
5.3 Americas Public Relations (PR) Tools 麻豆原创 Size by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Public Relations (PR) Tools 麻豆原创 Size by Region (2020-2025)
6.2 APAC Public Relations (PR) Tools 麻豆原创 Size by Type (2020-2025)
6.3 APAC Public Relations (PR) Tools 麻豆原创 Size by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Public Relations (PR) Tools 麻豆原创 Size by Country (2020-2025)
7.2 Europe Public Relations (PR) Tools 麻豆原创 Size by Type (2020-2025)
7.3 Europe Public Relations (PR) Tools 麻豆原创 Size by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Public Relations (PR) Tools by Region (2020-2025)
8.2 Middle East & Africa Public Relations (PR) Tools 麻豆原创 Size by Type (2020-2025)
8.3 Middle East & Africa Public Relations (PR) Tools 麻豆原创 Size by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 麻豆原创 Drivers, Challenges and Trends
9.1 麻豆原创 Drivers & Growth Opportunities
9.2 麻豆原创 Challenges & Risks
9.3 Industry Trends
10 Global Public Relations (PR) Tools 麻豆原创 Forecast
10.1 Global Public Relations (PR) Tools Forecast by Region (2026-2031)
10.1.1 Global Public Relations (PR) Tools Forecast by Region (2026-2031)
10.1.2 Americas Public Relations (PR) Tools Forecast
10.1.3 APAC Public Relations (PR) Tools Forecast
10.1.4 Europe Public Relations (PR) Tools Forecast
10.1.5 Middle East & Africa Public Relations (PR) Tools Forecast
10.2 Americas Public Relations (PR) Tools Forecast by Country (2026-2031)
10.2.1 United States 麻豆原创 Public Relations (PR) Tools Forecast
10.2.2 Canada 麻豆原创 Public Relations (PR) Tools Forecast
10.2.3 Mexico 麻豆原创 Public Relations (PR) Tools Forecast
10.2.4 Brazil 麻豆原创 Public Relations (PR) Tools Forecast
10.3 APAC Public Relations (PR) Tools Forecast by Region (2026-2031)
10.3.1 China Public Relations (PR) Tools 麻豆原创 Forecast
10.3.2 Japan 麻豆原创 Public Relations (PR) Tools Forecast
10.3.3 Korea 麻豆原创 Public Relations (PR) Tools Forecast
10.3.4 Southeast Asia 麻豆原创 Public Relations (PR) Tools Forecast
10.3.5 India 麻豆原创 Public Relations (PR) Tools Forecast
10.3.6 Australia 麻豆原创 Public Relations (PR) Tools Forecast
10.4 Europe Public Relations (PR) Tools Forecast by Country (2026-2031)
10.4.1 Germany 麻豆原创 Public Relations (PR) Tools Forecast
10.4.2 France 麻豆原创 Public Relations (PR) Tools Forecast
10.4.3 UK 麻豆原创 Public Relations (PR) Tools Forecast
10.4.4 Italy 麻豆原创 Public Relations (PR) Tools Forecast
10.4.5 Russia 麻豆原创 Public Relations (PR) Tools Forecast
10.5 Middle East & Africa Public Relations (PR) Tools Forecast by Region (2026-2031)
10.5.1 Egypt 麻豆原创 Public Relations (PR) Tools Forecast
10.5.2 South Africa 麻豆原创 Public Relations (PR) Tools Forecast
10.5.3 Israel 麻豆原创 Public Relations (PR) Tools Forecast
10.5.4 Turkey 麻豆原创 Public Relations (PR) Tools Forecast
10.6 Global Public Relations (PR) Tools Forecast by Type (2026-2031)
10.7 Global Public Relations (PR) Tools Forecast by Application (2026-2031)
10.7.1 GCC Countries 麻豆原创 Public Relations (PR) Tools Forecast
11 Key Players Analysis
11.1 Outbrain
11.1.1 Outbrain Company Information
11.1.2 Outbrain Public Relations (PR) Tools Product Offered
11.1.3 Outbrain Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.1.4 Outbrain Main Business Overview
11.1.5 Outbrain Latest Developments
11.2 Google
11.2.1 Google Company Information
11.2.2 Google Public Relations (PR) Tools Product Offered
11.2.3 Google Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.2.4 Google Main Business Overview
11.2.5 Google Latest Developments
11.3 Business Wire
11.3.1 Business Wire Company Information
11.3.2 Business Wire Public Relations (PR) Tools Product Offered
11.3.3 Business Wire Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.3.4 Business Wire Main Business Overview
11.3.5 Business Wire Latest Developments
11.4 Salesforce
11.4.1 Salesforce Company Information
11.4.2 Salesforce Public Relations (PR) Tools Product Offered
11.4.3 Salesforce Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.4.4 Salesforce Main Business Overview
11.4.5 Salesforce Latest Developments
11.5 Meltwater
11.5.1 Meltwater Company Information
11.5.2 Meltwater Public Relations (PR) Tools Product Offered
11.5.3 Meltwater Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.5.4 Meltwater Main Business Overview
11.5.5 Meltwater Latest Developments
11.6 Cision AB
11.6.1 Cision AB Company Information
11.6.2 Cision AB Public Relations (PR) Tools Product Offered
11.6.3 Cision AB Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.6.4 Cision AB Main Business Overview
11.6.5 Cision AB Latest Developments
11.7 AirPR Software
11.7.1 AirPR Software Company Information
11.7.2 AirPR Software Public Relations (PR) Tools Product Offered
11.7.3 AirPR Software Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.7.4 AirPR Software Main Business Overview
11.7.5 AirPR Software Latest Developments
11.8 IrisPR Software
11.8.1 IrisPR Software Company Information
11.8.2 IrisPR Software Public Relations (PR) Tools Product Offered
11.8.3 IrisPR Software Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.8.4 IrisPR Software Main Business Overview
11.8.5 IrisPR Software Latest Developments
11.9 ISentia
11.9.1 ISentia Company Information
11.9.2 ISentia Public Relations (PR) Tools Product Offered
11.9.3 ISentia Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.9.4 ISentia Main Business Overview
11.9.5 ISentia Latest Developments
11.10 Onalytica
11.10.1 Onalytica Company Information
11.10.2 Onalytica Public Relations (PR) Tools Product Offered
11.10.3 Onalytica Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.10.4 Onalytica Main Business Overview
11.10.5 Onalytica Latest Developments
11.11 Prezly
11.11.1 Prezly Company Information
11.11.2 Prezly Public Relations (PR) Tools Product Offered
11.11.3 Prezly Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.11.4 Prezly Main Business Overview
11.11.5 Prezly Latest Developments
11.12 IPR Software
11.12.1 IPR Software Company Information
11.12.2 IPR Software Public Relations (PR) Tools Product Offered
11.12.3 IPR Software Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.12.4 IPR Software Main Business Overview
11.12.5 IPR Software Latest Developments
11.13 TrendKite
11.13.1 TrendKite Company Information
11.13.2 TrendKite Public Relations (PR) Tools Product Offered
11.13.3 TrendKite Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.13.4 TrendKite Main Business Overview
11.13.5 TrendKite Latest Developments
11.14 Agility
11.14.1 Agility Company Information
11.14.2 Agility Public Relations (PR) Tools Product Offered
11.14.3 Agility Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.14.4 Agility Main Business Overview
11.14.5 Agility Latest Developments
11.15 Red Wheat
11.15.1 Red Wheat Company Information
11.15.2 Red Wheat Public Relations (PR) Tools Product Offered
11.15.3 Red Wheat Public Relations (PR) Tools Revenue, Gross Margin and 麻豆原创 Share (2020-2025)
11.15.4 Red Wheat Main Business Overview
11.15.5 Red Wheat Latest Developments
12 Research Findings and Conclusion
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*If Applicable.