The global Mascara market size is predicted to grow from US$ 6162 million in 2025 to US$ 7273 million in 2031; it is expected to grow at a CAGR of 2.8% from 2025 to 2031.
Mascara is a cosmetic commonly used to enhance the eyes. It may darken, thicken, lengthen, and/or define the eyelashes. Normally in one of three forms鈥攍iquid, cake, or cream鈥攖he modern mascara product has various formulas; however, most contain the same basic components of pigments, oils, waxes, and preservatives.
Geographically, Europe was the largest market in the world, which took about 32 percent of the global consumption volume in 2015. The APAC rank as No.2 by shared 28% of global total consumption volume, North America shared 27% and Latin America shared 8%.
As to companies, 尝鈥橭谤别补濒 was largest company in production, which counted 22% of global total sales revenue. Besides, Estee Lauder, Procter & Gamble, LVMH, Coty, Avon, Shiseido, Amore Pacific and Missha are also the key players of this industry. As to the production, enterprises in United States are taking the largest market share worldwide by large production scale and revenue.
The 鈥淢ascara Industry Forecast鈥� looks at past sales and reviews total world Mascara sales in 2024, providing a comprehensive analysis by region and market sector of projected Mascara sales for 2025 through 2031. With Mascara sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Mascara industry.
This Insight Report provides a comprehensive analysis of the global Mascara landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Mascara portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms鈥� unique position in an accelerating global Mascara market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Mascara and breaks down the forecast by Type, by Age, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Mascara.
This report presents a comprehensive overview, market shares, and growth opportunities of Mascara market by product type, application, key manufacturers and key regions and countries.
Segmentation by Type:
Regular
Waterproof
Water Resistant
Segmentation by Age:
Age 12-17
Age 18-24
Age 25-44
Age 45-64
Other
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
尝鈥橭谤别补濒
Estee Lauder
Procter & Gamble
LVMH
Coty
Avon
Shiseido
Amore Pacific
Missha
Chanel
Mary Kay
Alticor
PIAS
Natura
Revlon
Oriflame
Groupe Rocher
Kose Corp
Beiersdorf
DHC
Thefaceshop
Gurwitch
Pola Orbis
Marie Dalgar
Elizabeth Arden
Key Questions Addressed in this Report
What is the 10-year outlook for the global Mascara market?
What factors are driving Mascara market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do Mascara market opportunities vary by end market size?
How does Mascara break out by Type, by Age?
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 麻豆原创 Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 麻豆原创 Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 麻豆原创 Estimation Caveats
2 Executive Summary
2.1 World 麻豆原创 Overview
2.1.1 Global Mascara Annual Sales 2020-2031
2.1.2 World Current & Future Analysis for Mascara by Geographic Region, 2020, 2024 & 2031
2.1.3 World Current & Future Analysis for Mascara by Country/Region, 2020, 2024 & 2031
2.2 Mascara Segment by Type
2.2.1 Regular
2.2.2 Waterproof
2.2.3 Water Resistant
2.3 Mascara Sales by Type
2.3.1 Global Mascara Sales 麻豆原创 Share by Type (2020-2025)
2.3.2 Global Mascara Revenue and 麻豆原创 Share by Type (2020-2025)
2.3.3 Global Mascara Sale Price by Type (2020-2025)
2.4 Mascara Segment by Age
2.4.1 Age 12-17
2.4.2 Age 18-24
2.4.3 Age 25-44
2.4.4 Age 45-64
2.4.5 Other
2.5 Mascara Sales by Age
2.5.1 Global Mascara Sale 麻豆原创 Share by Age (2020-2025)
2.5.2 Global Mascara Revenue and 麻豆原创 Share by Age (2020-2025)
2.5.3 Global Mascara Sale Price by Age (2020-2025)
3 Global by Company
3.1 Global Mascara Breakdown Data by Company
3.1.1 Global Mascara Annual Sales by Company (2020-2025)
3.1.2 Global Mascara Sales 麻豆原创 Share by Company (2020-2025)
3.2 Global Mascara Annual Revenue by Company (2020-2025)
3.2.1 Global Mascara Revenue by Company (2020-2025)
3.2.2 Global Mascara Revenue 麻豆原创 Share by Company (2020-2025)
3.3 Global Mascara Sale Price by Company
3.4 Key Manufacturers Mascara Producing Area Distribution, Sales Area, Product Type
3.4.1 Key Manufacturers Mascara Product Location Distribution
3.4.2 Players Mascara Products Offered
3.5 麻豆原创 Concentration Rate Analysis
3.5.1 Competition Landscape Analysis
3.5.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.6 New Products and Potential Entrants
3.7 麻豆原创 M&A Activity & Strategy
4 World Historic Review for Mascara by Geographic Region
4.1 World Historic Mascara 麻豆原创 Size by Geographic Region (2020-2025)
4.1.1 Global Mascara Annual Sales by Geographic Region (2020-2025)
4.1.2 Global Mascara Annual Revenue by Geographic Region (2020-2025)
4.2 World Historic Mascara 麻豆原创 Size by Country/Region (2020-2025)
4.2.1 Global Mascara Annual Sales by Country/Region (2020-2025)
4.2.2 Global Mascara Annual Revenue by Country/Region (2020-2025)
4.3 Americas Mascara Sales Growth
4.4 APAC Mascara Sales Growth
4.5 Europe Mascara Sales Growth
4.6 Middle East & Africa Mascara Sales Growth
5 Americas
5.1 Americas Mascara Sales by Country
5.1.1 Americas Mascara Sales by Country (2020-2025)
5.1.2 Americas Mascara Revenue by Country (2020-2025)
5.2 Americas Mascara Sales by Type (2020-2025)
5.3 Americas Mascara Sales by Age (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Mascara Sales by Region
6.1.1 APAC Mascara Sales by Region (2020-2025)
6.1.2 APAC Mascara Revenue by Region (2020-2025)
6.2 APAC Mascara Sales by Type (2020-2025)
6.3 APAC Mascara Sales by Age (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 China Taiwan
7 Europe
7.1 Europe Mascara by Country
7.1.1 Europe Mascara Sales by Country (2020-2025)
7.1.2 Europe Mascara Revenue by Country (2020-2025)
7.2 Europe Mascara Sales by Type (2020-2025)
7.3 Europe Mascara Sales by Age (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Mascara by Country
8.1.1 Middle East & Africa Mascara Sales by Country (2020-2025)
8.1.2 Middle East & Africa Mascara Revenue by Country (2020-2025)
8.2 Middle East & Africa Mascara Sales by Type (2020-2025)
8.3 Middle East & Africa Mascara Sales by Age (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 麻豆原创 Drivers, Challenges and Trends
9.1 麻豆原创 Drivers & Growth Opportunities
9.2 麻豆原创 Challenges & Risks
9.3 Industry Trends
10 Manufacturing Cost Structure Analysis
10.1 Raw Material and Suppliers
10.2 Manufacturing Cost Structure Analysis of Mascara
10.3 Manufacturing Process Analysis of Mascara
10.4 Industry Chain Structure of Mascara
11 麻豆原创ing, Distributors and Customer
11.1 Sales Channel
11.1.1 Direct Channels
11.1.2 Indirect Channels
11.2 Mascara Distributors
11.3 Mascara Customer
12 World Forecast Review for Mascara by Geographic Region
12.1 Global Mascara 麻豆原创 Size Forecast by Region
12.1.1 Global Mascara Forecast by Region (2026-2031)
12.1.2 Global Mascara Annual Revenue Forecast by Region (2026-2031)
12.2 Americas Forecast by Country (2026-2031)
12.3 APAC Forecast by Region (2026-2031)
12.4 Europe Forecast by Country (2026-2031)
12.5 Middle East & Africa Forecast by Country (2026-2031)
12.6 Global Mascara Forecast by Type (2026-2031)
12.7 Global Mascara Forecast by Age (2026-2031)
13 Key Players Analysis
13.1 尝鈥橭谤别补濒
13.1.1 尝鈥橭谤别补濒 Company Information
13.1.2 尝鈥橭谤别补濒 Mascara Product Portfolios and Specifications
13.1.3 尝鈥橭谤别补濒 Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.1.4 尝鈥橭谤别补濒 Main Business Overview
13.1.5 尝鈥橭谤别补濒 Latest Developments
13.2 Estee Lauder
13.2.1 Estee Lauder Company Information
13.2.2 Estee Lauder Mascara Product Portfolios and Specifications
13.2.3 Estee Lauder Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.2.4 Estee Lauder Main Business Overview
13.2.5 Estee Lauder Latest Developments
13.3 Procter & Gamble
13.3.1 Procter & Gamble Company Information
13.3.2 Procter & Gamble Mascara Product Portfolios and Specifications
13.3.3 Procter & Gamble Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.3.4 Procter & Gamble Main Business Overview
13.3.5 Procter & Gamble Latest Developments
13.4 LVMH
13.4.1 LVMH Company Information
13.4.2 LVMH Mascara Product Portfolios and Specifications
13.4.3 LVMH Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.4.4 LVMH Main Business Overview
13.4.5 LVMH Latest Developments
13.5 Coty
13.5.1 Coty Company Information
13.5.2 Coty Mascara Product Portfolios and Specifications
13.5.3 Coty Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.5.4 Coty Main Business Overview
13.5.5 Coty Latest Developments
13.6 Avon
13.6.1 Avon Company Information
13.6.2 Avon Mascara Product Portfolios and Specifications
13.6.3 Avon Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.6.4 Avon Main Business Overview
13.6.5 Avon Latest Developments
13.7 Shiseido
13.7.1 Shiseido Company Information
13.7.2 Shiseido Mascara Product Portfolios and Specifications
13.7.3 Shiseido Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.7.4 Shiseido Main Business Overview
13.7.5 Shiseido Latest Developments
13.8 Amore Pacific
13.8.1 Amore Pacific Company Information
13.8.2 Amore Pacific Mascara Product Portfolios and Specifications
13.8.3 Amore Pacific Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.8.4 Amore Pacific Main Business Overview
13.8.5 Amore Pacific Latest Developments
13.9 Missha
13.9.1 Missha Company Information
13.9.2 Missha Mascara Product Portfolios and Specifications
13.9.3 Missha Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.9.4 Missha Main Business Overview
13.9.5 Missha Latest Developments
13.10 Chanel
13.10.1 Chanel Company Information
13.10.2 Chanel Mascara Product Portfolios and Specifications
13.10.3 Chanel Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.10.4 Chanel Main Business Overview
13.10.5 Chanel Latest Developments
13.11 Mary Kay
13.11.1 Mary Kay Company Information
13.11.2 Mary Kay Mascara Product Portfolios and Specifications
13.11.3 Mary Kay Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.11.4 Mary Kay Main Business Overview
13.11.5 Mary Kay Latest Developments
13.12 Alticor
13.12.1 Alticor Company Information
13.12.2 Alticor Mascara Product Portfolios and Specifications
13.12.3 Alticor Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.12.4 Alticor Main Business Overview
13.12.5 Alticor Latest Developments
13.13 PIAS
13.13.1 PIAS Company Information
13.13.2 PIAS Mascara Product Portfolios and Specifications
13.13.3 PIAS Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.13.4 PIAS Main Business Overview
13.13.5 PIAS Latest Developments
13.14 Natura
13.14.1 Natura Company Information
13.14.2 Natura Mascara Product Portfolios and Specifications
13.14.3 Natura Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.14.4 Natura Main Business Overview
13.14.5 Natura Latest Developments
13.15 Revlon
13.15.1 Revlon Company Information
13.15.2 Revlon Mascara Product Portfolios and Specifications
13.15.3 Revlon Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.15.4 Revlon Main Business Overview
13.15.5 Revlon Latest Developments
13.16 Oriflame
13.16.1 Oriflame Company Information
13.16.2 Oriflame Mascara Product Portfolios and Specifications
13.16.3 Oriflame Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.16.4 Oriflame Main Business Overview
13.16.5 Oriflame Latest Developments
13.17 Groupe Rocher
13.17.1 Groupe Rocher Company Information
13.17.2 Groupe Rocher Mascara Product Portfolios and Specifications
13.17.3 Groupe Rocher Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.17.4 Groupe Rocher Main Business Overview
13.17.5 Groupe Rocher Latest Developments
13.18 Kose Corp
13.18.1 Kose Corp Company Information
13.18.2 Kose Corp Mascara Product Portfolios and Specifications
13.18.3 Kose Corp Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.18.4 Kose Corp Main Business Overview
13.18.5 Kose Corp Latest Developments
13.19 Beiersdorf
13.19.1 Beiersdorf Company Information
13.19.2 Beiersdorf Mascara Product Portfolios and Specifications
13.19.3 Beiersdorf Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.19.4 Beiersdorf Main Business Overview
13.19.5 Beiersdorf Latest Developments
13.20 DHC
13.20.1 DHC Company Information
13.20.2 DHC Mascara Product Portfolios and Specifications
13.20.3 DHC Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.20.4 DHC Main Business Overview
13.20.5 DHC Latest Developments
13.21 Thefaceshop
13.21.1 Thefaceshop Company Information
13.21.2 Thefaceshop Mascara Product Portfolios and Specifications
13.21.3 Thefaceshop Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.21.4 Thefaceshop Main Business Overview
13.21.5 Thefaceshop Latest Developments
13.22 Gurwitch
13.22.1 Gurwitch Company Information
13.22.2 Gurwitch Mascara Product Portfolios and Specifications
13.22.3 Gurwitch Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.22.4 Gurwitch Main Business Overview
13.22.5 Gurwitch Latest Developments
13.23 Pola Orbis
13.23.1 Pola Orbis Company Information
13.23.2 Pola Orbis Mascara Product Portfolios and Specifications
13.23.3 Pola Orbis Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.23.4 Pola Orbis Main Business Overview
13.23.5 Pola Orbis Latest Developments
13.24 Marie Dalgar
13.24.1 Marie Dalgar Company Information
13.24.2 Marie Dalgar Mascara Product Portfolios and Specifications
13.24.3 Marie Dalgar Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.24.4 Marie Dalgar Main Business Overview
13.24.5 Marie Dalgar Latest Developments
13.25 Elizabeth Arden
13.25.1 Elizabeth Arden Company Information
13.25.2 Elizabeth Arden Mascara Product Portfolios and Specifications
13.25.3 Elizabeth Arden Mascara Sales, Revenue, Price and Gross Margin (2020-2025)
13.25.4 Elizabeth Arden Main Business Overview
13.25.5 Elizabeth Arden Latest Developments
14 Research Findings and Conclusion
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*If Applicable.