Global Mobile Advertisements Serving 麻豆原创 2024 by Company, Regions, Type and Application, Forecast to 2030

Publication ID:

GIR102421093

Publication Date:

November 7, 2024

Pages:

105

Publisher:

GIR

Countries:

Global [1]

USD 3,480.00

Software [2]

IT Services [3]

Computing & Electronics [4]

Description:

The global Mobile Advertisements Serving market size was valued at USD 3919.3 million in 2023 and is forecast to a readjusted size of USD 5720.4 million by 2030 with a CAGR of 5.6% during review period.
An ad server is an advertising software hosted on a server to manage online ad campaigns and used by publishers, advertisers, ad agencies, and ad networks. Ad server software defines what ad to display at what specific time frame and on what website or mobile app. There are multiple kinds of ad servers 鈥� open source ad server, self-hosted ad server, video ad server and more ad hoc ad server solutions.
Mobile advertising continued to grow rapidly due to the increasing adoption of smartphones and mobile apps. Mobile ad spending was on the rise globally, with significant growth in regions like Asia-Pacific and North America. The mobile advertising market featured several dominant players, including Google and Meta Platforms, which controlled a significant share of mobile ad revenue. The popularity of in-app video ads continued to rise, offering a lucrative opportunity for advertisers to engage users. The adoption of programmatic advertising in the mobile space increased, allowing for more efficient and data-driven ad buying.
Report includes an overview of the development of the Mobile Advertisements Serving industry chain, the market status of For Website (First Party Ad Servers, Third Party Ad Servers), For APPs (First Party Ad Servers, Third Party Ad Servers), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Mobile Advertisements Serving.
Regionally, the report analyzes the Mobile Advertisements Serving markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Mobile Advertisements Serving market, with robust domestic demand, supportive policies, and a strong manufacturing base.
Key Features:
The report presents comprehensive understanding of the Mobile Advertisements Serving market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Mobile Advertisements Serving industry.
The report involves analyzing the market at a macro level:
麻豆原创 Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., First Party Ad Servers, Third Party Ad Servers).
Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Mobile Advertisements Serving market.
Regional Analysis: The report involves examining the Mobile Advertisements Serving market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.
麻豆原创 Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Mobile Advertisements Serving market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.
The report also involves a more granular approach to Mobile Advertisements Serving:
Company Analysis: Report covers individual Mobile Advertisements Serving players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.
Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Mobile Advertisements Serving This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (For Website, For APPs).
Technology Analysis: Report covers specific technologies relevant to Mobile Advertisements Serving. It assesses the current state, advancements, and potential future developments in Mobile Advertisements Serving areas.
Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Mobile Advertisements Serving market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.
麻豆原创 Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.
麻豆原创 Segmentation
Mobile Advertisements Serving market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
麻豆原创 segment by Type
First Party Ad Servers
Third Party Ad Servers
麻豆原创 segment by Application
For Website
For APPs
PC Software
麻豆原创 segment by players, this report covers
Google
Meta Platforms
ironSource
Vungle
Unity Ads
AppLovin
AdColony
MoPub
AT & T (AppNexus)
EvaDav
InMobi
麻豆原创 segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Mobile Advertisements Serving product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Mobile Advertisements Serving, with revenue, gross margin and global market share of Mobile Advertisements Serving from 2019 to 2024.
Chapter 3, the Mobile Advertisements Serving competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Mobile Advertisements Serving market forecast, by regions, type and application, with consumption value, from 2025 to 2030.
Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Mobile Advertisements Serving.
Chapter 13, to describe Mobile Advertisements Serving research findings and conclusion.

Please Note - This is an on demand report and will be delivered in 2 business days (48 Hours) post payment.

Table Of Contents:

1 麻豆原创 Overview
1.1 Product Overview and Scope of Mobile Advertisements Serving
1.2 麻豆原创 Estimation Caveats and Base Year
1.3 Classification of Mobile Advertisements Serving by Type
1.3.1 Overview: Global Mobile Advertisements Serving 麻豆原创 Size by Type: 2019 Versus 2023 Versus 2030
1.3.2 Global Mobile Advertisements Serving Consumption Value 麻豆原创 Share by Type in 2023
1.3.3 First Party Ad Servers
1.3.4 Third Party Ad Servers
1.4 Global Mobile Advertisements Serving 麻豆原创 by Application
1.4.1 Overview: Global Mobile Advertisements Serving 麻豆原创 Size by Application: 2019 Versus 2023 Versus 2030
1.4.2 For Website
1.4.3 For APPs
1.4.4 PC Software
1.5 Global Mobile Advertisements Serving 麻豆原创 Size & Forecast
1.6 Global Mobile Advertisements Serving 麻豆原创 Size and Forecast by Region
1.6.1 Global Mobile Advertisements Serving 麻豆原创 Size by Region: 2019 VS 2023 VS 2030
1.6.2 Global Mobile Advertisements Serving 麻豆原创 Size by Region, (2019-2030)
1.6.3 North America Mobile Advertisements Serving 麻豆原创 Size and Prospect (2019-2030)
1.6.4 Europe Mobile Advertisements Serving 麻豆原创 Size and Prospect (2019-2030)
1.6.5 Asia-Pacific Mobile Advertisements Serving 麻豆原创 Size and Prospect (2019-2030)
1.6.6 South America Mobile Advertisements Serving 麻豆原创 Size and Prospect (2019-2030)
1.6.7 Middle East and Africa Mobile Advertisements Serving 麻豆原创 Size and Prospect (2019-2030)
2 Company Profiles
2.1 Google
2.1.1 Google Details
2.1.2 Google Major Business
2.1.3 Google Mobile Advertisements Serving Product and Solutions
2.1.4 Google Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.1.5 Google Recent Developments and Future Plans
2.2 Meta Platforms
2.2.1 Meta Platforms Details
2.2.2 Meta Platforms Major Business
2.2.3 Meta Platforms Mobile Advertisements Serving Product and Solutions
2.2.4 Meta Platforms Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.2.5 Meta Platforms Recent Developments and Future Plans
2.3 ironSource
2.3.1 ironSource Details
2.3.2 ironSource Major Business
2.3.3 ironSource Mobile Advertisements Serving Product and Solutions
2.3.4 ironSource Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.3.5 ironSource Recent Developments and Future Plans
2.4 Vungle
2.4.1 Vungle Details
2.4.2 Vungle Major Business
2.4.3 Vungle Mobile Advertisements Serving Product and Solutions
2.4.4 Vungle Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.4.5 Vungle Recent Developments and Future Plans
2.5 Unity Ads
2.5.1 Unity Ads Details
2.5.2 Unity Ads Major Business
2.5.3 Unity Ads Mobile Advertisements Serving Product and Solutions
2.5.4 Unity Ads Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.5.5 Unity Ads Recent Developments and Future Plans
2.6 AppLovin
2.6.1 AppLovin Details
2.6.2 AppLovin Major Business
2.6.3 AppLovin Mobile Advertisements Serving Product and Solutions
2.6.4 AppLovin Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.6.5 AppLovin Recent Developments and Future Plans
2.7 AdColony
2.7.1 AdColony Details
2.7.2 AdColony Major Business
2.7.3 AdColony Mobile Advertisements Serving Product and Solutions
2.7.4 AdColony Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.7.5 AdColony Recent Developments and Future Plans
2.8 MoPub
2.8.1 MoPub Details
2.8.2 MoPub Major Business
2.8.3 MoPub Mobile Advertisements Serving Product and Solutions
2.8.4 MoPub Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.8.5 MoPub Recent Developments and Future Plans
2.9 AT & T (AppNexus)
2.9.1 AT & T (AppNexus) Details
2.9.2 AT & T (AppNexus) Major Business
2.9.3 AT & T (AppNexus) Mobile Advertisements Serving Product and Solutions
2.9.4 AT & T (AppNexus) Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.9.5 AT & T (AppNexus) Recent Developments and Future Plans
2.10 EvaDav
2.10.1 EvaDav Details
2.10.2 EvaDav Major Business
2.10.3 EvaDav Mobile Advertisements Serving Product and Solutions
2.10.4 EvaDav Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.10.5 EvaDav Recent Developments and Future Plans
2.11 InMobi
2.11.1 InMobi Details
2.11.2 InMobi Major Business
2.11.3 InMobi Mobile Advertisements Serving Product and Solutions
2.11.4 InMobi Mobile Advertisements Serving Revenue, Gross Margin and 麻豆原创 Share (2019-2024)
2.11.5 InMobi Recent Developments and Future Plans
3 麻豆原创 Competition, by Players
3.1 Global Mobile Advertisements Serving Revenue and Share by Players (2019-2024)
3.2 麻豆原创 Share Analysis (2023)
3.2.1 麻豆原创 Share of Mobile Advertisements Serving by Company Revenue
3.2.2 Top 3 Mobile Advertisements Serving Players 麻豆原创 Share in 2023
3.2.3 Top 6 Mobile Advertisements Serving Players 麻豆原创 Share in 2023
3.3 Mobile Advertisements Serving 麻豆原创: Overall Company Footprint Analysis
3.3.1 Mobile Advertisements Serving 麻豆原创: Region Footprint
3.3.2 Mobile Advertisements Serving 麻豆原创: Company Product Type Footprint
3.3.3 Mobile Advertisements Serving 麻豆原创: Company Product Application Footprint
3.4 New 麻豆原创 Entrants and Barriers to 麻豆原创 Entry
3.5 Mergers, Acquisition, Agreements, and Collaborations
4 麻豆原创 Size Segment by Type
4.1 Global Mobile Advertisements Serving Consumption Value and 麻豆原创 Share by Type (2019-2024)
4.2 Global Mobile Advertisements Serving 麻豆原创 Forecast by Type (2025-2030)
5 麻豆原创 Size Segment by Application
5.1 Global Mobile Advertisements Serving Consumption Value 麻豆原创 Share by Application (2019-2024)
5.2 Global Mobile Advertisements Serving 麻豆原创 Forecast by Application (2025-2030)
6 North America
6.1 North America Mobile Advertisements Serving Consumption Value by Type (2019-2030)
6.2 North America Mobile Advertisements Serving Consumption Value by Application (2019-2030)
6.3 North America Mobile Advertisements Serving 麻豆原创 Size by Country
6.3.1 North America Mobile Advertisements Serving Consumption Value by Country (2019-2030)
6.3.2 United States Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
6.3.3 Canada Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
6.3.4 Mexico Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
7 Europe
7.1 Europe Mobile Advertisements Serving Consumption Value by Type (2019-2030)
7.2 Europe Mobile Advertisements Serving Consumption Value by Application (2019-2030)
7.3 Europe Mobile Advertisements Serving 麻豆原创 Size by Country
7.3.1 Europe Mobile Advertisements Serving Consumption Value by Country (2019-2030)
7.3.2 Germany Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
7.3.3 France Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
7.3.4 United Kingdom Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
7.3.5 Russia Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
7.3.6 Italy Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
8 Asia-Pacific
8.1 Asia-Pacific Mobile Advertisements Serving Consumption Value by Type (2019-2030)
8.2 Asia-Pacific Mobile Advertisements Serving Consumption Value by Application (2019-2030)
8.3 Asia-Pacific Mobile Advertisements Serving 麻豆原创 Size by Region
8.3.1 Asia-Pacific Mobile Advertisements Serving Consumption Value by Region (2019-2030)
8.3.2 China Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
8.3.3 Japan Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
8.3.4 South Korea Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
8.3.5 India Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
8.3.6 Southeast Asia Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
8.3.7 Australia Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
9 South America
9.1 South America Mobile Advertisements Serving Consumption Value by Type (2019-2030)
9.2 South America Mobile Advertisements Serving Consumption Value by Application (2019-2030)
9.3 South America Mobile Advertisements Serving 麻豆原创 Size by Country
9.3.1 South America Mobile Advertisements Serving Consumption Value by Country (2019-2030)
9.3.2 Brazil Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
9.3.3 Argentina Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
10 Middle East & Africa
10.1 Middle East & Africa Mobile Advertisements Serving Consumption Value by Type (2019-2030)
10.2 Middle East & Africa Mobile Advertisements Serving Consumption Value by Application (2019-2030)
10.3 Middle East & Africa Mobile Advertisements Serving 麻豆原创 Size by Country
10.3.1 Middle East & Africa Mobile Advertisements Serving Consumption Value by Country (2019-2030)
10.3.2 Turkey Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
10.3.3 Saudi Arabia Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
10.3.4 UAE Mobile Advertisements Serving 麻豆原创 Size and Forecast (2019-2030)
11 麻豆原创 Dynamics
11.1 Mobile Advertisements Serving 麻豆原创 Drivers
11.2 Mobile Advertisements Serving 麻豆原创 Restraints
11.3 Mobile Advertisements Serving Trends Analysis
11.4 Porters Five Forces Analysis
11.4.1 Threat of New Entrants
11.4.2 Bargaining Power of Suppliers
11.4.3 Bargaining Power of Buyers
11.4.4 Threat of Substitutes
11.4.5 Competitive Rivalry
12 Industry Chain Analysis
12.1 Mobile Advertisements Serving Industry Chain
12.2 Mobile Advertisements Serving Upstream Analysis
12.3 Mobile Advertisements Serving Midstream Analysis
12.4 Mobile Advertisements Serving Downstream Analysis
13 Research Findings and Conclusion
14 Appendix
14.1 Methodology
14.2 Research Process and Data Source
14.3 Disclaimer

Companies Mentioned:

Google
Meta Platforms
ironSource
Vungle
Unity Ads
AppLovin
AdColony
MoPub
AT & T (AppNexus)
EvaDav
InMobi

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